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List Sotheby's International Realty, Singapore
Branded residences evolved through the partnership of luxury residences and hospitality brands, where the brand name of a hotel is licensed for use on the residence. Branded residences have been around for nearly a century, but the market grew in the 1980s, fueled by an rise in the global population of high-net-worth individuals, growing wealth in emerging markets, evolving consumer trends as well as home owners’ desire to live in communities with a rich offering of amenities and services. For those who dream of having the best in luxury living, a branded residence is the perfect answer.
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