Mediaplex® is the technology-empowered marketing analytics and optimization company that scientifically identifies the best way for brands to invest marketing resources for maximum ROI. Its software-with-service approach blends a leading end-to-end data collection and data management infrastructure with expert analytics consultation and media execution. Mediaplex applies rigorous statistical analysis its partners' cross-channel marketing data to understand what is truly driving incremental sales and then executes the most effective digital advertising possible.
Credit Union Times is the nation's leading independent source for breaking news and analysis for credit union leaders. For more than 20 years, Credit Union Times has set the standard for editorial excellence and ethical, straight-forward reporting.