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Delivering a 'WOW' Customer Experience

Published By: Oracle
Published:  Dec 13, 2011

In today's environment, companies can't just compete on price and product. They must also deliver a great customer experience. Rich Caballero, vice president of product management at Oracle, explains the difference between a miserable customer experience and a "wow" one.

Tagson demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service