Today’s marketplace is forcing eBusiness professionals to consider alternatives to selecting solutions focused on just a transactional website. Vendors now off er solutions that enable marketing, commerce, and service capabilities across many consumer touchpoints and geographies.
As previous technology becomes outdated, less eff ective, and more expensive to maintain, improved multitouchpoint commerce features, business tools, and solution fl exibility will dictate which providers lead the pack. Vendors need strong site management, content management, order management, and merchandising tools to win with clients.
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