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Grow Your Email Marketing List

Published By: Act-On
Act-On
Published:  Mar 20, 2013
Length:  7 pages

A 2012 survey of consumer channel habits and preferences found 77% preferred to receive permission-based promotions via email; only 6% preferred such messages via social media. A similar survey of UK consumers found 69% with a preference for email as the channel for brand communications. Read this white paper to learn why email remains the most potent, popular, and productive marketing tool.



Tagsmarketing list, email, grow your email marketing list, roi, return on investment, dma, marketing tools