The Audi website goes far beyond a place to simply communicate corporate information. Instead, it is a destination site for long-time Audi fans and new consumers, offering visitors a complete brand experience with current news, links to dealers, vehicle guides, and the always-popular Audi Configurator—an interactive application that enables customers to design their own cars. Enhanced with geotargeting capabilities, Audi further personalizes the customer experience by automatically redirecting visitors to their local homepages.
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