Quocirca surveyed over 300 organisations across the UK, France, Germany, the Nordics, Benelux, Italy, Iberia and Israel on their attitudes to cloud-based services. The research revealed that cost is not the only thing driving the adoption of cloud services; improved efficiency and easier external interaction are also important. Another finding was that impediments to cloud adoption vary significantly by industry. A key finding was that “cloud enthusiasts” are more aware of, and likely to invest in, security technologies like identity and access management than “cloud avoiders”.
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