> IBM > Andrews Distributing quenches thirst for sales growth with analytics

Andrews Distributing quenches thirst for sales growth with analytics

Published By: IBM
IBM
Published:  Oct 16, 2014
Length:  4 pages

As part of the IBM® SMART Program, Andrews Distributing worked with Southern Methodist University to develop a predictive analytics solution that mines data on 1,000 SKUs sold at 10,000 retailers, and reveals new insights about beer category sales in different retail environments.



Tagsdistribution model, analytics services, predictive analytics, sales growth