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Behavior Based Customer Insight for Banking Online

Published By: IBM
IBM
Published:  Jul 19, 2016

This video demonstrates how IBMs Behavior Based Customer Insight for Banking leverages predictive analytics to help you personalize customer engagement and deliver customized actions. The solution leverages advanced predictive models to analyze customer transactions and spending behavior to more deeply understand customer needs and propensities, anticipate life events, and help provide a unique customer experience.



Tagsibm, banking, finance, consumer insights, business intelligence, business anlytics