As new marketing techniques and strategies pop up almost daily, email marketing has truly evolved to keep pace with flashy new technology and capture the attention of customers. A great email helps you engage your customer and deliver your message, which can make a difference between a click-through and a direct route to your website or losing a customer’s interest and being sent to the spam folder.
Modern marketers need a combination of eye-catching design, clever text, and attention-grabbing headlines to engage today’s consumers. That’s why we have compiled a collection of our favorite emails.
Download this lookbook to examine the following types of emails and the best practices that surround them:
- Welcome Emails
- Reengagement Emails
- Abandoned Cart Emails
- Advocacy and Reward Emails
- And More...