The applications for online video continue to expand, and the growing, global online audience demands instant, uninterrupted access to video on any device, anywhere. To meet consumer expectation in this hyperconnected world, content providers need a high performance streaming media delivery solution.
This solution needs to reach audiences reliably wherever they are, scale as fast as they grow, and adjust intelligently to dynamic network environments for the highest viewing quality possible. Missteps in online video strategy can have a long-lasting effect on audience perceptions, not only of the video experience – but also on the brand being represented.
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