> CMO.com > A ‘Content-First Business’ Is The Future Of Marketing

A ‘Content-First Business’ Is The Future Of Marketing

Published By: CMO.com
Published:  Mar 16, 2017
Length:  4 pages

Content marketing has many different meanings to many different CMOs. From messaging and branding to customers and product, every marketer seems to have an opinion. One thing is certain, though: Content marketing is at the top of the 2017 CMO agenda, with PQ Media forecasting it to be a $300-plus billion industry by 2019.

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Tagscmo, pq media, content, marketing, branding, cmo, media, forecasting