> Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017 > Create A Mobile-Ready Customer Service Strategy

Create A Mobile-Ready Customer Service Strategy

Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published:  Jul 18, 2017
Length:  12 pages

Mobile is undoubtedly changing both our personal and professional lives. Customer service organizations should decide on a strategy to bridge the gap between mobile behavior and customer service. This requires a strategic review of value drivers, combined with a tactical search for relevant use cases.

Don’t fall in the “we need an app for everything” trap — some users need big screens, some users don’t. Some need a rich experience, others just need basic functions. Your strategy must take all of these dynamics into consideration.



Tagsdata search, mobile devices, customer service, organization optimization, employee expectations, opportunities, global oracle data centers, data center traffic