SQL is a critical skill for business intelligence. From accessing to transforming to reporting on data, SQL gives you the power to get the job done. It can help you discover exactly how your company is performing, what your customers are doing, or how people have reacted to your marketing campaigns.
Unfortunately, while SQL can tell you what has happened, it cant tell you what will happen.
What if you have questions like: How valuable is a lead based on company attributes and their behavior on our website? How much MRR will we generate in the next 30 days? Which customers are likely to churn next month?
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