b2c

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Published By: PostUp     Published Date: Sep 25, 2014
Learn how to create an inspiring and exciting email program and see how 13 of the top industry B2C leaders have structured their campaigns.
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postup, email creative, creative newsletter design, creative newsletter, creative email newsletters, email marketing solutions, email campaign, email marketing program, email marketing best practices
    
PostUp
Published By: Genesys     Published Date: Jul 13, 2018
In today’s digital world, the messaging and texting that have become a prominent part of most people’s lives are a form of asynchronous messaging. These are a simple, convenient method of communication for people on the go, with varied time in response based upon intrigue and urgency. Asynchronous messaging has become so ingrained in consumers’ lives, an expectation has evolved that businesses should be able resolve issues just as quickly and easily, and on the customer’s timetable. To keep up with consumer expectations and offer differentiated customer experiences, there is a strong case for implementing capabilities where messages can be fielded by bots using artificial intelligence, with a human touch through skilled representatives, or a combination of both within the same conversation, without losing context. Download this white paper to learn about: • 6 benefits to asynchronous messaging in B2C customer experience and operations • Incorporating asynchronous messaging into your u
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Genesys
Published By: Vindicia     Published Date: Oct 04, 2017
The move to subscription and recurring revenue business models is sweeping both business-to-business (B2B) and business-to-consumer (B2C) sectors. There are striking similarities in why— and how—subscription models lead to success for companies targeting businesses or consumers as customers. But there are also differences, and those differences show themselves clearly the impact of billing on customer acquisition and retention success.
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Vindicia
Published By: TradeGecko     Published Date: Aug 15, 2018
2018 is going to a big year for wholesale distribution. Thanks to constant advancements in B2B technologies and capabilities, wholesale is fast catching up with retail, through omnichannel selling, digitalization and global online marketplaces, amongst others. So, what do these predictions mean for the APAC wholesale market? As buyers come to expect instant, sophisticated and customised service as standard, wholesale businesses will need to embrace technologies that allow them to provide a customer experience on par with B2C. Download this eBook to understand the most important trends in wholesale distribution in APAC.
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TradeGecko
Published By: Gameffective     Published Date: Feb 22, 2019
Microsoft is a leading global technology platform and productivity company headquartered in Redmond, Washington. The company’s B2C customers are served by Microsoft’s Consumer Support Services, which has a network of global support centers (provided by Business Process Outsourcing Companies) located in many regions and countries, including North America, Europe, Latin America, India, and Philippines. These centers employ thousands of agents, providing customer assistance in many languages.
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Gameffective
Published By: Simba by Magnitude     Published Date: Jul 12, 2019
Siloed data has become the Achilles heel of marketing insights –especially in the world of B2B and B2B2C marketing. Today’s marketing and sales departments sit on a goldmine of data derived from the dozens of applications and data sources in their MarTech stack. Still, the real opportunity for insights is hidden in the combined data across applications. Combining data in a comprehensive way delivers a full picture of marketing efficacy and efficiency. In this eBook, learn about the origins of siloed data, and how data has emerged and evolved, as well as review the benefits that marketing can realize with connected data. Along the way, we’ll share some action items you can take to assess your current situation and build a plan to unify your data and fuel great marketing insights.
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Simba by Magnitude
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