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Published By: goTransverse     Published Date: Oct 15, 2015
Stratecast regularly examines the monetization processes and functions within the communications service provider (CSP) sector. This week’s SPIE looks at how other industries are now benefiting from monetization concepts first developed within telecom; and how taking advantage of the details within the monetization process itself enables innovation in surprising new ways. This report also assesses how one company—goTransverse—is enabling a variety of customers across various industries to change how they do business; applying monetization principles in somewhat unconventional ways.
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goTransverse
Published By: SAP     Published Date: May 18, 2014
From its conception, this special edition has had a simple goal: to help SAP customers better understand SAP HANA and determine how they can best leverage this transformative technology in their organization. Accordingly, we reached out to a variety of experts and authorities across the SAP ecosystem to provide a true 360-degree perspective on SAP HANA.
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sap, big data, real time data, in memory technology, data warehousing, analytics, big data analytics, data management, business insights, architecture, business intelligence, big data tools
    
SAP
Published By: Avanade DACH     Published Date: May 08, 2018
In this six-step guide, we aim to help you solve your data challenges to prepare for advanced analytics, cognitive computing, machine learning and the resulting benefits of AI. We’ll show you how to get your data house in order, scale beyond the proof of concept stage, and develop an agile approach to data management. By continually repeating the steps in this guide, you’ll sharpen your data and shape it into a truly transformational business asset. You’ll be able to overcome some of the most common business problems, and work toward making positive changes: • Improve customer satisfaction • Reduce equipment outages • Increase marketing campaign ROI • Minimize fraud loss • Improve employee retention • Increase accuracy for financial forecasts
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Avanade  DACH
Published By: Progress     Published Date: Oct 09, 2017
One of the biggest buzzwords for marketers over the past several years is personalization. When discussing this concept, people often use the terms “personalization” and “customization”interchangeably. Not clearly understanding the differences may explain why some businesseshave difficulty implementing better experiences for their customers.
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Progress
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
That’s why we’ve taken some of the old business preconceptions – whether service specific or not - ripped them up and rewritten five new business rules, designed to debunk some time-honoured myths and help you and your organisation take a leap towards that much-feted goal of customer centricity. Read on for the new rules we recommend, maybe take those and mix them with your own, why not share them @OracleCX? At a minimum we hope these new ways of looking at business will help provoke the questions you, and others, need to ask of your organisation – in fact, we’ve included key questions that will help provoke some conversations, so you can start to build a picture of what’s going well and where there may be room for more discussion and investigation.
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customer service, customer behavior, sla, service metrics, business outcomes, vision for delivery, digital customer
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Rackspace     Published Date: Mar 28, 2018
Building a cloud operations team isn’t a new concept. But what if you need to build an operations team from the ground up for your applications that are running on Google Cloud Platform? Over the course of eight years at Rackspace, I’ve had the opportunity to build operations teams that have supported thousands of customers. When given the opportunity to build out a new operations team focused on managed services for Google Cloud Platform, I knew we needed to approach things a little differently.
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Rackspace
Published By: IBM     Published Date: Mar 04, 2016
In this book, take a look at the concepts for getting started with customer analytics and the specific techniques associated with it.
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customer analytics, best practices, data, ibm
    
IBM
Published By: Datastax     Published Date: May 15, 2017
Customer experience might be a relatively new term, but the concept goes back millennia. In Ancient Greece, the retailer’s relationship with the customer was deep and personal, and that’s because the seller knew almost every customer extremely well. What happened? Mass distribution and mass marketing, for one. But now, thanks to technology, we are returning to being able to form a deep, personal relationship with the customer. Read this eBook to learn about the retailer’s journey from knowing the customer to depersonalization to using powerful technology to go back to the types of vendor-buyer relationships that existed thousands of years ago.
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datastax, customer experience, buying initiatives
    
Datastax
Published By: Cherwell Software     Published Date: Jun 21, 2018
The concept of “shifting left” has gained traction in software development as a way to increase agility, reduce cost, and improve product and release quality. But shifting left has also been hailed as a powerful method for optimizing IT service management. When the service desk team shifts left, both end users and service desk personnel benefit from greater efficiency and service quality, which leads to happier, more productive internal customers—and ultimately, better business outcomes.
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service, management, optimization
    
Cherwell Software
Published By: Genesys     Published Date: Jun 13, 2018
When building artificial intelligence (AI) into your business strategy, it’s easy to become distracted by all the new technologies on the market—each one promising a better customer experience. Make decisions based on facts, not misconceptions. When you evaluate AI technologies, consider these facts: • Bots working with human agents enables a seamless customer journey • Automated self-service costs as little as 20 cents per interaction • A single platform makes it easier to deliver personalized, proactive and predictive experiences See how AI connects customer conversations in this new analyst guide, 2017 ContactBabel Inner Circle Guide to Self-Services.
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artificial intelligence, customer experience, customer journey, self-servic e, personalization
    
Genesys
Published By: Progress     Published Date: Jan 22, 2019
One of the biggest buzzwords for marketers over the past several years is personalization. When discussing this concept, people often use the terms “personalization” and “customization”interchangeably. Not clearly understanding the differences may explain why some businesseshave difficulty implementing better experiences for their customers.
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Progress
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Among all the trends and buzzwords currently shaking up the marketing industry, one concept is emerging as the one to watch: customer experience (CX). Providing individual customers with the best possible experience is becoming the top priority at the moment, even to the point where experience outshines product quality(!) as the main differentiator. This is confirmed by a recent Gartner1 survey, in which 86 percent of participating companies listed customer experience as the main factor for gaining a competitive advantage, compared with merely 36 percent in 2012.
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customer lifecycle, lifecycle marketing, customer experience, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud
Published By: Vendor Guru     Published Date: Dec 21, 2007
Since the 1990s, the customer relationship management (CRM) concept has been embraced by the business world as a way to forge, maintain, and improve bonds with customers. Previously, many companies focused mainly on gathering consumer data for their own use. However, once businesses began to understand the value of allowing customers to dialog about their needs, they began implementing more systems that invited customer feedback.
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vendor guru custom question campaign, crm tool, crm solution, crm tools, crm, customer relationship, customer centric, customer-centric, customer data, data integration, feedback, vendor guru, vendorguru, quinstreet, loyalty, customer service
    
Vendor Guru
Published By: HP Data Center     Published Date: Mar 25, 2009
In this White Paper IDC sees the use of static x86 server configurations is quickly becoming an outdated concept with the introduction of modern solutions based on blade architectures, which can offer both intelligent configuration and management and the ability to perform physical-to-virtual migration to promote uptime and efficient resource usage. When combined with the quickly maturing x86 hypervisor technologies available from a variety of solution providers, the synergy of blade architectures and virtualization offers customers the ability to dramatically increase utilization of their server investments, boost uptime, provide a more resilient and available infrastructure, and roll out new infrastructure and services more quickly.
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hp data center, virtualization, x86, hypervisor technologies, it infrastructure, blade architecture, basic virtualization, advanced virtualization, hp c-class bladesystem, unvirtualized, legacy rehosting, virtualized deployment, it benchmarks, total cost of ownership, tco, scalability, cost reductions, system management
    
HP Data Center
Published By: Salesforce Desk.com     Published Date: Sep 19, 2014
It’s hardly surprising that half of small businesses fail within the first 1-5 years. It’s not easy to launch a new product, single-handedly manage everything from IT to accounting, fend off the competition, and grow a customer base — all at the same time. A great concept, capital, passionate employees, and a private chef can only get you so far. Offering awesome customer service can make the difference between a startup that flies and a startup that dies. Here are nine ways customer support can help you beat the competition and grow your business faster.
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startup, customer service, customer support, business growth, product launch, customer base
    
Salesforce Desk.com
Published By: Intouch Insight     Published Date: Apr 23, 2018
Customer Experience (CX) has become a critical differentiator for companies. Consulting company Forrester has declared that we are in the “Age of the Customer,” and Gartner argues, “A superior customer experience is one of the few remaining means of sustainable competitive differentiation as the effects of globalization take their toll.” Despite its widely-recognized importance, CX continues to be a loosely-defined concept, with each organization seeming to have its own definition. Approaches to the discipline and the arrangement of CX teams and related roles vary widely from business to business, leading to some confusion within organizations trying to select a CX approach. Whether you are just starting your company’s CX journey or you are well on your way, this white paper will help you develop a thorough understanding of the discipline and the many ways organizations view and implement CX strategies, processes, and technologies. We’ll start by defining customer experience and its im
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Intouch Insight
Published By: Cisco     Published Date: Jan 12, 2016
The idea of bring your own device (BYOD) for connectivity has been well recognized in most networking environments. Yet some corporations are still struggling to understand its potential impacts. For them, the concept of users attaching privately owned and managed smartphones, tablets or laptops to their secure networks is a relatively new and worrisome concept. However, it is a challenge that customers in higher education have been dealing with for years as students have increasingly turned to easy-to-connect and affordable laptops as study aids.
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cisco, byod, connectivity, education, networking environment
    
Cisco
Published By: CrowdCompass by Cvent     Published Date: Jun 01, 2011
There is a common misconception that feedback initiatives are too cost-prohibitive and require significant expertise. However, best-in-class organizations rely on feedback for everything from lead generation to product development to customer satisfaction measurement.
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cvent, web surveys, online surveys, feedback management, enterprise feedback management, efm, customer voice, voice of the customer, voc, customer experience, customer insights, customer intelligence, business intelligence, customer feedback, customer satisfaction, feedback collection, collect feedback, online feedback
    
CrowdCompass by Cvent
Published By: Acquia     Published Date: Feb 26, 2015
Storytelling has long been a staple of good brand marketing. But the concept has taken on more urgency in the digital space, where brands now have the power to engage directly with their customers through web and mobile channels. The mandate for more sophisticated brand content has introduced a new set of challenges for online retailers—namely, how to integrate traditionally separate marketing and commerce operations to deliver a unified experience to shoppers.
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organizational restructuring, commerce, e-commerce, increasing conversions, content-driven commerce, brand marketing, mobile channels, online shopping, acquia
    
Acquia
Published By: IBM     Published Date: Apr 13, 2015
To understand why customers make the purchase choices they do, it may be helpful to look rigorously at all the moments that have an influence on their final actions. This reasoning is the basis of concepts variously called “purchase funnel,” or the “path to purchase” or “moments of truth” by product marketers. It implies a rather linear progression from general awareness to preference to decision to acquisition of a specific product. The end game is customer success. It’s what we all want to happen. Along the way we’ll do our best to illuminate: • How did the customer arrive at the best possible purchase outcome? • What decision moments can the retailer influence along the way? • What tools can the retailer use exert these influences? • What actions can the retailer take to bring them there?
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ibm, purchasing, purchase funnel, acquisition, customer influence, retail
    
IBM
Published By: Gomez IT     Published Date: May 23, 2011
Load testing is not a new concept and many of you have probably used various load testing tools prior to major releases with varying degrees of success. Yet, we still see new web applications or newly launched web sites for which performance is not meeting the demands of the customer base.
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web performance management, compuware, gomez, andrea mulligan, load testing, saas, web applications, emarketing program, major traffic event, website performance
    
Gomez IT
Published By: Adecco     Published Date: Sep 25, 2017
Until recently, the waterfall methodology of development and deployment had taken a strategic hold in the majority of enterprises. Enterprises have moved into the world of Agile, where different concepts are leveraged and the development process is handled in a completely different fashion. Agile development ideologies are proving to be a better way to deal with rapidly changing objectives and speeding the time-to-market for business applications, services and other customer- (or internal-) facing offerings. The ideas behind Agile extend beyond basic application development, and can benefit numerous projects by improving the process to achieve deliverables and garner improved productivity.
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agile, agile development, development process, waterfall, app
    
Adecco
Published By: Tippit, CRM     Published Date: May 15, 2009
CRM has proven its ability to enhance business performance time and time again. However, the path to eff ective implementation is not always easy — complexities often arise as a result of trying to align an entire company behind the concept. You can fi nd the success that comes from leveraging customer knowledge to the fullest measure by following these 10 steps. Learn more today!
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tippit, crm implementation, roi
    
Tippit, CRM
Published By: SAS     Published Date: Oct 18, 2017
Machine learning uses algorithms to build analytical models, helping computers “learn” from data. It can now be applied to huge quantities of data to create exciting new applications such as driverless cars. This paper, based on presentations by SAS Data Scientist Wayne Thompson, introduces key machine learning concepts and describes SAS solutions that enable data scientists and other analytical professionals to perform machine learning at scale. It tells how a SAS customer is using digital images and machine learning techniques to reduce defects in the semiconductor manufacturing process.
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SAS
Published By: PTC     Published Date: Nov 27, 2007
Defining an effective Internet and domain name strategy is vital to any business — especially small- or medium-sized businesses which have limited development and promotional budgets. From defining this strategy, to understanding the keys to Web promotion, here is vital information that every entrepreneur should know.
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web development, web site, web marketing, buy domains, buydomains, web site design, site promotion, seo, domain name, hosting, web site design, website design
    
PTC
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