30 seconds or less. The average length of time that consumers spend reading or listening to online marketing communications . Marketers today are now equipped with the strategies and technologies to better capture consumer attention. To do this, they need to orchestrate individualized customer experiences across the digital channels. Read on for a statistical profile of today’s distracted consumer, followed by actionable tips for effectively communicating and converting this new type of consumer.
The US retail industry has had an interesting holiday season, marked by high expectations, volatility and distractions, and a reassuringly strong end. While it saw high sales growth - a 4 percent growth over last year, the best in some time - the results have not brought cheer all around. In many respects, the 2016 holiday sales data emphasizes the disruption patterns impacting the retail industry, and validates several predictions about the changing face of retail.
Online and mobile sales continue to grow unabated, at 17 and 44 percent respectively, while in-store traffic saw the highest decline in two years. While none of this is surprising in itself, it helps to highlight the role omni-channel retail will play in the coming years.
Published By: Microsoft
Published Date: Jul 20, 2018
When you’re in the software
business, your resources can be
spread pretty thin.
You like to stay focused on building great
software, but there are always distractions—
from supporting sales opportunities to
assisting with customer deployments and
troubleshooting existing installations. With
so much time spent maintaining the status
quo, few cycles remain for modernizing your
technology, streamlining internal operations,
delivering new customer value, and
broadening your customer base.
More likely than not, your offerings are based
on an on-premises approach, forcing you and
your customers to spend considerable time
on essential requirements like infrastructure,
scalability, availability, and security. Today, you
still must deliver on those essentials, but the
solutions you’re building—or, more accurately,
the solutions you want to be building—need to
do a lot more: support millions of users, span
the globe, make sense of petabytes of data,
and wow users in new ways.
At the same time, y
The creative process is accelerating to keep pace with visual trends. This increases the need for authentic photography, while leaving little time for custom shoots. Businesses need a tool that allows them to create unique and authentic experiences quickly and within budget.
Read Adobe’s new guide, From Cliché to Mission Critical, to find out how you can:
• Find attention-grabbing images in a visually cluttered marketplace.
• Remove distractions from the creative decision making process.
• Ensure your brand makes the right impact.
You understand the value Microsoft Exchange Server can bring to your company but the internal deployment delays, administrative complexity and cost of Exchange just isn't practical. Business and technical executives strive to find time to focus on running their business and avoid the distractions of managing a 24X7 application such as Exchange. The time and expense of running a Microsoft Exchange Server in-house may simply be too much for a company your size.
In this age of technological distractions, catching and keeping someone's attention during presentations is more important than ever before, and it's especially so for webinars. Fortunately, presenting online isn't hard - but it is different.
Watch this on-demand webinar with Roger Courville, author of The Virtual Presenter's Handbook, for a practical session on how to take your online presentations from good to great.
Published By: Workfront
Published Date: Sep 18, 2014
As marketers, we know our best work is fueled by time to think, brainstorm and explore different directions. But in a world of endless email, status meetings and countless other distractions, finding time to do great work seems to be a lofty dream rather than reality.
Check out this white paper by MarketingProfs to learn 4 best practices to find time to do your best, most satisfying work. You’ll learn how to:
• Reduce interruptions
• Spend less time tracking work
• Reduce random work requests
• Stop chasing information and requirements
Published By: LiveHive
Published Date: Feb 16, 2016
Best selling author and sales expert Jill Konrath breaks down productivity hacks to getting more done in less time. Jill will look at different methods to help you eliminate the distractions that don’t contribute to your sales goals, tame procrastination and master the art of motivation, and employ the right tools to automate work and focus your efforts on meaningful activity.
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