engagement

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Published By: Adobe     Published Date: May 04, 2018
When Adobe leads, better customer experiences follow. According to the Forrester Wave™, we stand out for our digital intelligence and aggressive rollout of AI features. The end goal is to provide you with the tools for better customer insight and engagement. Read more in The Forrester Wave™: Enterprise Marketing Software Suites (EMSS) Q1 2018 report.
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Adobe
Published By: Dell EMC & Intel     Published Date: Aug 03, 2018
Digital transformation has become a business imperative as most aspects of economic engagement have become digital. Around the globe, businesses and government agencies are re-engineering their technology infrastructures to keep pace with customer demands, spur innovation and stay competitive in an ever-evolving digital economy. A recent PwC survey noted that 45 percent of business and IT executives across 51 countries identified growing revenue via digital transformation as a top priority1. Success in this fast-paced digital landscape requires businesses to transform their IT infrastructures to achieve new levels of flexibility and responsiveness. At the same time, business leaders must find a balance between funding core aspects of the business while investing in new business and technology innovations needed to compete in today’s dynamic environment. Hyper-Converged Infrastructure (HCI) systems bundle multiple technology components together into single systems, enabling IT departmen
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Dell EMC & Intel
Published By: Dell EMC & Intel     Published Date: Sep 06, 2018
Datacenter improvements have thus far focused on cost reduction and point solutions. Server consolidation, cloud computing, virtualization, and the implementation of flash storage capabilities have all helped reduce server sprawl, along with associated staffing and facilities costs. Converged systems — which combine compute, storage, and networking into a single system — are particularly effective in enabling organizations to reduce operational and staff expenses. These software-defined systems require only limited human intervention. Code imbedded in the software configures hardware and automates many previously manual processes, thereby dramatically reducing instances of human error. Concurrently, these technologies have enabled businesses to make incremental improvements to customer engagement and service delivery processes and strategies.
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Dell EMC & Intel
Published By: Dell EMC & Intel     Published Date: Sep 06, 2018
Jusqu’à présent, les améliorations du datacenter se sont limitées à la réduction des coûts et à des solutions ponctuelles. La consolidation des serveurs, le Cloud computing, la virtualisation et l’implémentation de stockage Flash ont contribué à réduire la prolifération des serveurs, ainsi que les coûts de personnel et d’installations associés. Regroupant ressources de calcul, de stockage et de réseau au sein d’une même solution, les systèmes convergés se révèlent particulièrement efficaces dans la baisse des dépenses de personnel et de fonctionnement. Ces systèmes définis par logiciel (software-defined) exigent peu d’interventions humaines. Le code intégré dans le logiciel configure le matériel et automatise de nombreux processus autrefois manuels, ce qui réduit considérablement le risque d’erreurs humaines. Ensemble, ces technologies ont permis aux entreprises d’améliorer progressivement les processus et stratégies d’engagement client et de prestation de services.
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Dell EMC & Intel
Published By: B Channels     Published Date: Apr 27, 2018
We understand how IIoT (IoT Segment) solutions are designed and delivered through discrete ecosystems, we are able to work with IIoT vendors to identify routes to market, align programs, and partner engagements. We identify, recruit and nurture IIoT ecosystems that drive IIoT sales and delivery
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B Channels
Published By: Citibank     Published Date: Oct 10, 2019
With unprecedented choice and access to information, today’s customers demand an overall experience that matches their standards for product quality. In the Fourth Industrial Revolution, the definition of a “good” experience has changed. Customers demand not only relevant offers, but to feel truly known and understood as individuals. In a culture of immediacy, they also expect engagement at their exact moment of need. What’s more, this level of engagement is viewed as standard across the entire customer journey, prompting marketers to think well beyond their traditional domain.
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Citibank
Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies
Published By: Adobe Systems, Inc.     Published Date: May 17, 2011
Building an online marketing strategy to drive campaign effectiveness and business success. This paper highlights the ingredients involved in a successful MCM strategy and introduces how the next-generation online marketing platform can help achieve your MCM goals.
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adobe, multichannel customer engagement, online marketing strategy, mcm, multichannel marketing, campaign effectiveness, wcm, cmo
    
Adobe Systems, Inc.
Published By: TriNet     Published Date: Aug 02, 2012
The use of social media has exploded in the last several years.
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social media, employee engagement, recruiting, facebook, linkedin, customer engagement, human resources
    
TriNet
Published By: TriNet     Published Date: Aug 02, 2012
The use of social media has exploded in the last several years.
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social media, employee engagement, recruiting, facebook, linkedin, customer engagement, human resources
    
TriNet
Published By: TriNet     Published Date: Nov 26, 2012
Download this white paper for insights on specific techniques startups and growing businesses can use to leverage the benefits and avoid the pitfalls of social media.
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social media, employee engagement, social media policy, social networking
    
TriNet
Published By: First Data     Published Date: Apr 25, 2013
Traditional direct mail campaigns often deliver anemic response rates and direct mail campaigns sweetened with discounts don’t fare much better. Poor results combined with escalating printing and mailing costs and changing consumer expectations means that businesses must find more effective ways to get consumers’ attention.
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direct mail, gift cards, prepaid incentive, coupon, call to action, incentive cards, direct marketing, customer experience
    
First Data
Published By: Collaborative Consulting     Published Date: Dec 20, 2013
In this case study, a company needed to find a way to update and improve a legacy trade portal application. With the help of Collaborative, using domestic resources, the company completely replaced several legacy trade portal applications, allowing for the retirement of several application platforms and legacy databases.
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collaborative consulting, trade portal, right price, infrastructure, better application, business documentation, inspire engagement, financial metrics
    
Collaborative Consulting
Published By: Acxiom Corporation     Published Date: Mar 12, 2014
If you are responsible for online advertising, this report is going to change the way you look at your banner ads forever. It did for us. But, step one on the road to this transformation was deciding exactly what to measure. Download this whitepaper to learn about a new measurement approach that proves banner ads boost offline sales.
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acxiom, marketing, measurement, banner ads, display advertising, targeting, marketing campaigns, marketing analytics
    
Acxiom Corporation
Published By: Akamai Technologies     Published Date: Aug 17, 2017
The rapid rate of mobile adoption provides today’s users with nearly unlimited access to data and information anytime, anywhere. While “always on” users represent a tremendous opportunity for businesses to increase engagement, revenue, and customer loyalty, they also create unprecedented mobile delivery challenges. In this e-book, we will delve into these challenges and learn how to master them by optimizing for fast APIs, mobile apps, and mobile sites. But before we do that, let’s start our mobile story with some perspective: Approximately half of you reading this e-book will do so on mobile. That fact alone should be a compelling enough reason to keep reading, but in case it’s not, the following data illustrates the impact mobile growth has had on our technological landscape.
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mobile, mobile adoption, customer loyalty, always on
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 17, 2017
Digital experiences on mobile connections suffer from performance issues, and impatient users compound the challenges that slower, intermittent mobile connections raise. Firms need to build a new discrete delivery tier to improve users’ perception of mobile performance and drive conversion and engagement. By dynamically adjusting to context, this new delivery tier can adaptively send the right assets, optimize the sequence, and modulate streaming rich media. this report outlines the delivery tier technology options that application development and delivery (AD&D) professionals must embrace. this is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
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mobile performance, technology, digital experience, media
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 17, 2017
As mobile device usage has skyrocketed in recent years, mobile applications have emerged as the key engagement channel for businesses to connect with their most loyal and most valuable customers. Mobile app usage represents more than 85% of total mobile device time, and users now spend more time with apps than they do with television. But while app usage has increased more than 60% over the last two years, the number of apps each user actively engages with has remained fairly steady, at around 27 per month. This means users have a limited appetite for additional apps – but are heavily engaged with the ones they use. So while the mobile web gives businesses broad reach, mobile apps offer a robust link to their best customers. Users who value the company enough to go through the trouble of downloading and installing the app are a brand’s most engaged audience and loyal fan base.
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mobile performance, mobile app, customer engagement, channeling
    
Akamai Technologies
Published By: Kaon     Published Date: Feb 01, 2012
Describing product pain points without a visual is hard, and having a product at every sales engagement is near impossible. Learn how marketing tools show amazing product stories using stunning interactive visual experiences that win deals.
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cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing
    
Kaon
Published By: Sitecore     Published Date: Feb 26, 2016
Mobile isn’t about devices, it’s about people. Understanding this helps mobile leaders deliver contextual content that creates personalized mobile customer experiences. With a mobile leadership mindset, you can build a platform for increasing engagement and loyalty – and driving better commerce results.
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wireless management, wireless, communications, business practices, commerce
    
Sitecore
Published By: MindTouch     Published Date: Oct 02, 2019
Understanding the important role that your support content plays (i.e. help docs, user guides, FAQs, troubleshooting steps, product information, etc.) can help organizations avoid creating frustrating journeys for their customers who simply need help. Undervaluing how customers seek answers is a critical oversight. To understand why, it helps to examine the place they’re most likely to start: Google.
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content strategy, customer engagement, customer journey, customer success, digital transformation, knowledge base, online help, product documentation
    
MindTouch
Published By: CA Technologies     Published Date: Nov 07, 2014
Fournissez de nouveaux services métier sécurisés et améliorez l’expérience client. De plus en plus d’entreprises adoptent le Cloud, la technologie mobile et les réseaux sociaux pour élargir leurs activités, créer de nouveaux canaux commerciaux et améliorer les services aux clients.
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accelerate service engagement, improve customer engagement, cloud, social networks, secure services, improve the customer experience
    
CA Technologies
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