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Published By: IBM     Published Date: May 03, 2016
In our 33-criteria evaluation of customer analytics vendors, we identified the 11 most significant software providers in this category - adobe, agilone, alteryx, angoss, FICo, IBM, Manthan, Pitney Bowes, saP, sas, and teradata - and researched, analyzed, and scored them. this evaluation details our findings about how well each vendor fulfills our criteria and where each vendor stands in relation to each other. this report will help customer insights (CI) professionals and marketers make the right choice for their customer analytics needs.
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ibm, forrester, customer analytics, customer insights
    
IBM
Published By: IBM     Published Date: Mar 29, 2017
This report details our findings about how well each vendor fulfills our criteria for constructing an online collaboration service and where they stand in relation to each other. Forrester chose to evaluate the overall strategies of these providers across criteria like global footprint, service-level agreements, mobile support, enterprise readiness, and more. This report and associated Excel model highlight the key criteria CIOs and their staffs should evaluate when looking at prospective providers of online collaboration services. Download now to learn more!
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forrester, cloud, online collaberation, it management, cloud strategies
    
IBM
Published By: IBM     Published Date: Jul 29, 2016
Read this Forrester report to learn how digital intelligence can help you combine insights from existing, new and emerging channels to drive timely, customer-obsessed decision-making. Get an up-close look at the disruptive nature of digital intelligence technology and find out how to continuously improve customer engagement.
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ibm, commerce, cx experience, digital intelligence, customer engagement
    
IBM
Published By: IBM     Published Date: Aug 01, 2016
As digital transformation accelerates, the opportunity to engage customers digitally has never been greater — but so has the threat of not delivering great customer experiences. In order for customer insights professionals to compete, the use of customer understanding to optimize experiences at scale must be at the heart of all digital transformation initiatives. Digital intelligence provides a vision and approach that captures a holistic view of the customer in order to optimize digital interactions, engagements, and experiences. During his talk James McCormick will describe the vision and need for digital intelligence; the approach needed to make it a strategic initiative, and ultimately, how it will provide a competitive advantage.
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ibm, commerce, customer experience, analytics, customer engagement, customer insight
    
IBM
Published By: IBM     Published Date: Oct 17, 2016
In this Customer Analytics Wave Report, see how Forrester Research ranks customer analytics solution vendors using a 33- criteria evaluation. See where each of the 11 chosen vendor stand among various categories as Forrester researched, analyzed, and scored them on the different strengths and capabilities. Insights from this report will help you in making the right choice while selecting your customer analytics solution.
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ibm, commerce, analytics, distribution sector, analytics wave report, forrester
    
IBM
Published By: Genesys     Published Date: Feb 21, 2018
Artificial intelligence (AI) can’t replicate the human touch, but it can ease your agents’ burden by handling many simple, repetitive requests. A new Forrester Consulting paper offers a look at the strengths and weaknesses of both AI and humans independently, yet how blending them together can give your customers the seamless end-to-end experience they expect. See how enterprises around the world use AI to improve customer service and uncover new revenue streams, the challenges they overcame, and why a blended solution with live agents makes sense. Download the paper to learn three key recommendations on using AI to improve agent productivity, agent satisfaction, and customer satisfaction.
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forrester, artificial intelligence, consulting, customer experience
    
Genesys
Published By: Genesys     Published Date: Feb 26, 2018
Historically, upgrading your contact center solution was a costly endeavor. The Genesys® PureCloud™ solution breaks the mold with a three-year 571% ROI and payback in less than three months.
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genesys purecloud, forrester, purecloud platform, omnichannel contact center solution
    
Genesys
Published By: CloudHealth by VMware     Published Date: Feb 26, 2019
This Forrester Wave report is the result of a rigorous vendor evaluation conducted over several months by the Forrester Research team. In this report, Forrester covers: -Their criteria and scoring method -The top nine vendors in the cloud cost monitoring and optimization space -How vendors are evaluated in current offering, strategy, and market presence To build out your short list, dive into Forrester's detailed analysis and make an informed decision on your future cloud cost monitoring and optimization solution.
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CloudHealth by VMware
Published By: Sprinklr     Published Date: Feb 28, 2018
"“Analyze This” highlights key points from recent Forrester Wave Reports to help you work smarter. Read on for an overview of what Forrester – and Sprinklr – say about: - Social Advertising Technology - Content Marketing Platform - Social Media Management Solutions"
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research reports, analyst reports, marketing technology, forrester wave, forrester wave reports, report, marketing trends. trends, marketing, success, sprinklr, analyze this
    
Sprinklr
Published By: IBM     Published Date: Jan 19, 2017
Forrester Consulting study that explores the hypothesis that modern businesses require enterprise content management (ECM) platforms that can offer faster deployment capabilities and operational flexibility in order to meet their shifting business objectives.
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ibm, analytics, forrester, ecm, ecm platforms, enterprise content management
    
IBM
Published By: IBM     Published Date: Mar 30, 2017
This report details our findings about how well each vendor fulfills our criteria for constructing an online collaboration service and where they stand in relation to each other. Forrester chose to evaluate the overall strategies of these providers across criteria like global footprint, service-level agreements, mobile support, enterprise readiness, and more. This report and associated Excel model highlight the key criteria CIOs and their staffs should evaluate when looking at prospective providers of online collaboration services. Download now to learn more!
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forrester, cloud, online collaberation, it management, cloud strategies
    
IBM
Published By: IBM     Published Date: Jun 26, 2017
IBM leads the pack as Forrester Research stacks up 14 case management software vendors and ranks their soutions on 21 criteria. Learn what selection criteria are important for choosing a Dynamic Case Manager vendor and how leaders stand out due to to sophistication in technology.
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forrester, the forrester wave, case management, ibm, software
    
IBM
Published By: Datastax     Published Date: May 15, 2017
The customer is no longer king – she’s ruler, dictator, and autocrat. What’s clear is that the old paradigm of “customer service” is out and the new paradigm of customer experience is in. But companies are being too slow to capitalize on technology to improve customer experience. Read this new commissioned thought leadership paper conducted by Forrester Consulting on behalf of DataStax to learn why real-time data should be driving your customer experience decisions, why customer obsession is an imperative for success, why most companies are still missing the mark with CX, and six key recommendations to get your CX engine running.
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datastax, customer experience, digital, buying initiatives
    
Datastax
Published By: Datastax     Published Date: Nov 07, 2017
Customer experience is no longer a nice-to-have-it's a necessity. According to Forrester, 8 out of every 10 companues aspires to be great at customer experience but only 1 in 5 are actually achieving that. When was the last time you assessed how your company is addressing its customer experience initiatives? We live in the "age of everything", where every person object, and program is communicating 24-7-365. It's become cliche to say that the Internet has revolutionized our world, and that's because it has. Customer experience at the enterprise level means turning your company into a friend and/or colleague of the customer - transforming the relationship via deep knowledge of the customer: not just what they've done but what they're doing now. This eBook explores the hard questions you need to be asking yourself and your company in order to get started on or to accelerate your customer experience journey. Are you ready? Read to find out.
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Datastax
Published By: Datastax     Published Date: May 14, 2018
"What’s In The Report? The Forrester Graph Database Vendor Landscape discusses the expanding graph uses cases, new and emerging graph solutions, the two approaches to graph, how graph databases are able to provide penetrating insights using deep data relationships, and the top 10 graph vendors in the market today Download The Report If You: -Want to know how graph databases work to provide quick, deep, actionable insights that help with everything from fraud to personalization to go-to-market acceleration, without having to write code or spend operating budget on data scientists. -Learn the new graph uses cases, including 360-degree views, fraud detection, recommendation engines, and social networking. -Learn about the top 10 graph databases and why DSE Graph continues to gain momentum with customers who like its ability to scale out in multi-data-center, multi-cloud, and hybrid environments, as well as visual operations, search, and advanced security."
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Datastax
Published By: Datastax     Published Date: May 14, 2018
"What’s In The Report? The Forrester Wave: Translytical Data Platforms, Q4 2017 report reviews companies that offer “translytical data platforms”, which Forrester defines as an “emerging technology” that delivers “faster access to business data to support various workloads and use cases.” Download the report if you want to learn: -Why Forrester named DataStax a leader among 12 companies it identifies as “the most significant translytical vendors. -What constitutes a “translytical data platform” and why translytical data platforms are so critical for enterprise data strategies today. Why performance, scale, security, and use-case support are the key differentiators."
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Datastax
Published By: OneLogin     Published Date: Oct 24, 2017
From the information provided in the interviews, Forrester has constructed a Total Economic Impact (TEI) framework for those organizations considering investing in OneLogin. The objective of the framework is to identify the benefits, costs, flexibility, and risk factors that affect the investment decision. Forrester employed four fundamental elements of TEI in modeling OneLogin: benefits, costs, flexibility options, and risks. Forrester took a multistep approach to evaluate the impact that OneLogin can have on the Organization (see Figure 2). Specifically, we: › Interviewed OneLogin marketing, sales, and product management personnel, along with Forrester analysts, to better understand the value proposition for OneLogin. › Conducted an in-depth interview with the Organization’s senior application engineer and its supervisor of IT security to obtain data with respect to costs, benefits, and risks. › Constructed a financial model representative of the interviews using the TEI metho
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OneLogin
Published By: OneLogin     Published Date: Oct 24, 2017
For today's digital businesses, identity and access management (IAM) involves far more than just provisioning and enforcing employee access to corporate resources. S&R pros must now govern access across a variety of populations — from employees to partners to customers — without affecting experience. And they must protect corporate resources across a hybrid environment while providing users secure access to these resources from a variety of devices. This report describes the trends shaping the IAM landscape in 2017 and how S&R pros should adapt.
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OneLogin
Published By: Group M_IBM Q1'18     Published Date: Feb 09, 2018
Marketing and technology partners must collaborate as never before in order to delight and engage customers “in the moment.” Previously stove-piped functions are starting to work together to take a holistic approach to create great digital experiences at enterprise scale, but organizations see the need for more work to create relevant, integrated digital customer experiences in real time. IBM commissioned Forrester Consulting to discover how developers and marketers are working together to provide customers exceptional digital experiences reliably, quickly, and seamlessly. The study found that while the mandate to collaborate has been heard, there is still work to be done to move to the next level and put in place technology, processes, and culture to create digital customer experience in real time.
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digital experience, ibm digital, digital experience software
    
Group M_IBM Q1'18
Published By: Group M_IBM Q1'18     Published Date: Feb 09, 2018
In this report, Forrester reveals how order management systems (OMS) solve the omni-channel deficiencies of traditional systems, allowing retailers to orchestrate complex order processing scenarios - from the point of capture, through the supply chain, and to the point of fulfillment. Read the report today.
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omnichannel order management, ebusiness, order management
    
Group M_IBM Q1'18
Published By: IBM     Published Date: May 09, 2018
Does the future of digital trust lie in artificial intelligence (AI)? Join the conversation between Valerie Bradford, product marketing manager at IBM Security, and Andras Cser, vice president and principal analyst serving security and risk professionals at Forrester, to discover how AI is changing the landscape of digital identity. Key takeaways: Understand how AI is helping organizations respond to current changes in the threat landscape. Examine how companies are using AI to establish trust in digital identities. Hear how AI is changing the end-to-end customer journey by improving the digital experience.
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digital trust, security, digital identity
    
IBM
Published By: IBM     Published Date: Aug 09, 2018
Forrester analyzed the Total Economic Impact of IBM API Connect and the benefits and costs that resulted.
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IBM
Published By: IBM     Published Date: Aug 09, 2018
IBM commissioned Forrester to conduct a TEI study examining potential ROI enterprises may realize by deploying Netcool Operations Insight.
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IBM
Published By: Group M_IBM Q418     Published Date: Sep 10, 2018
Far from being a soft issue, trust underpins the management of your digital business and digital ecosystems. This report highlights how trust is fundamental to your digital transformation. It focuses on the role of trust in the B2B context and analyzes the key technologies, processes, and operational values that CIOs and their teams must use to build and maintain trusted ecosystem partnerships.
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Group M_IBM Q418
Published By: Resonate     Published Date: May 17, 2018
Advanced Level: Insights Practices For Marketing Innovation
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Resonate
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