Published By: Genesys
Published Date: Feb 12, 2019
Forrester Research has found that companies that prioritise their customer experience transformation perform better. Companies included in their report, “Drive Marketing and CX Convergence with Modern Technology,” experienced:
68% increase in revenue
67% improvement in market differentiation
72% acceleration of digital business
Delivering customer experiences that produce results like this requires a strategic approach across your company and the ability to turn disparate interactions into a consistent, personalised customer journey. Read this ebook for three strategies that get you started.
Champion innovation through collaboration
Win or lose? Jack Welch, former chairman and CEO of General Electric, said, "If the rate of change on the outside exceeds the rate of change on the inside, then the end is near." To win in today’s fast-paced market, you need to innovate. This eBook shows you how to transform your team and organization into one that is more agile and better equipped to innovate using a modern collaboration platform. A collaborative culture helps you:
Widen the ideation pipeline
Accelerate time to market
Deliver higher quality products and new customer experiences
Fill out the form to download the eBook to learn more about how to innovate with connected collaboration.
The modern digital experience is very much a visual experience. It's through images that we tell our stories, market our products, impart news, and entertain — and forge an emotional connection with our customers. However, delivering today's increasingly image-rich experiences is fraught with complexity. It requires dozens of renditions to optimize an image for all the devices that customers are using, not to mention their current network connection. Without an automated system, it's a daunting task. Dynamic imaging technology is the solution.
CMOs face a major dilemma: While 75% of CEOs want marketing to become more ROI-focused and attribute revenue to efforts, they’re also being tasked to innovate and lead their companies into the digital age. Read how the Oracle Marketing Cloud provides marketing leaders with data-driven solutions to unify marketing resources and empower Modern Marketing teams to deliver personalized customer experiences across each channel.
Published By: Dell EMC
Published Date: May 09, 2018
Modern businesses are increasingly embracing digital transformation — leveraging new technologies to reinvent core processes, business models, product offerings, and the customer experience. As businesses embark on the digital transformation journey, they need to modernize their underlying technology infrastructure to enable a more agile, customerfocused, flexible, and innovative digital workplace to drive greater human and operational efficiencies.
Intel Inside®. Powerful Productivity Outside.
Intel® Xeon® processor
To capitalize on the growth in B2B eCommerce, B2B sellers need to address the rising expectations and needs of the modern business buyer. Read this eBook to learn best practices and the key capabilities you need in a modern B2B eCommerce platform to attract and retain today's business buyer. You will learn the key capabilities to drive revenue growth, improve customer experience, and address B2B complexity.
in der modernen application Economy hängt der markterfolg immer stärker von der Fähigkeit eines unternehmens ab, multi-Channel-anwendungen mit hervorragender und einzigartiger Customer Experience bereitzustellen. um die dafür erforderlichen Service Levels zu halten, müssen sich it-teams zu einem proaktiven it-monitoring hin bewegen. Dieses White Paper gibt einen Überblick über die Hauptanforderungen, die erfüllt sein müssen, damit it-teams effektive, proaktive monitoringfunktionen einrichten können.
Erfahren Sie in diesem Bericht wie Branchenführer das Konzept des „vernetzten Kunden“ in multiplen Kanälen aufgegriffen haben und sich mit Hilfe der drei Elemente für moderne Kundenzufriedenheit von ihren Wettbewerbern abheben.
Published By: Genesys
Published Date: Dec 11, 2013
Read Now: The Automatic Call Distributor (ACD) is no longer a core component in the contact center and has become a costly technology that is difficult to manage in a distributed enterprise environment. If you are looking to move away from your legacy call center infrastructure — to a modern, multi-channel Contact Center this white paper gives you a blueprint to modernization and replacing your ACD.
Read this insightful resource to learn how building a multi-channel contact center based on IP/SIP technology can enable you to:
• Enhance Customer Experience
• Virtualize your customer service environment
• Reduce Total Cost of Ownership (TCO)
Get this whitepaper for best practices, and integration guidelines to help you transition to a modern, SIP/IP-based contact center environment. Read Now.
Published By: Dynatrace
Published Date: May 20, 2016
How to Modernize Your eCommerce Analytics and Improve Customer Experience: 6 best practices of digital performance masters
If you are responsible for digital performance, this eBook is your guide for:
- Maximizing revenue and brand loyalty
- Launching new initiatives wtih confidence
- Building engaging digital experiences faster
By investing in your customer experience teams, next-generation approach, and customers, you empower the modern customer across all touch points and create remarkable experiences.
Oracle has the most complete set of customer experience cloud applications to help you meet change, achieve growth, and drive customer loyalty.
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy aligned to buyer needs across all phases of the buying process — marketing automation. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Find marketing automation fundamentals here.
Read this white paper to learn why the right-now hunger of the modern customer can only be fed by an order management solution that provides a real-time view of available inventory and empowers the enterprise to deliver a true omnichannel shopping experience.
You want to deliver new innovations, release apps faster and take advantage of new opportunities, but legacy applications and infrastructure are holding you back. Transition to a modern architecture by decomposing monolithic applications into agile microservices—independently created, managed and scaled. Your business will be able to act faster and developers will love the easy access to APIs that give them the freedom to focus on customer experience.
Vorresti creare innovazione, accelerare la release delle applicazioni e approfittare di nuove opportunità: ma le applicazioni e le infrastrutture legacy ti ostacolano. Passa ad un'architettura moderna scomponendo applicazioni monolitiche in microservizi agile, creati, gestiti e ridimensionati in modo indipendente. Il tuo business potrà muoversi più velocemente e gli sviluppatori apprezzeranno la semplicità di accesso alle API, che consentirà loro di concentrarsi sulla customer experience.
Published By: ServiceNow
Published Date: Apr 12, 2017
Read The Total Economic Impact™ of ServiceNow, an April 2017 commissioned study conducted by Forrester Consulting on behalf of ServiceNow, to understand the benefits, costs, and risks associated with the following ServiceNow solutions: IT Service Management, IT Operations Management, and Performance Analytics.
The study, commissioned by ServiceNow, covers key findings in these three categories:
Modernizing IT Service Management
Eliminating Service Outages
Optimizing Performance with Real?time Analytics
Forrester interviewed seven current ServiceNow customers with years of experience using the solutions identified above. The purpose of the study is to provide potential customers with a framework to evaluate the real world customer experience and economic impact of the Now platform on their organizations.
Most IT decision makers are struggling to master identity management in an infrastructure where modern cloud-based software must function with legacy on premise systems. According to a recent IDG Research study, 91 percent of respondents say solving this identity management conundrum is critical or very important to succeeding at their digital initiatives. And the vast majority of respondents long for a solution that is both efficient to manage and provides users and customers with an outstanding experience. This white paper examines how your peers are looking at digitizing their businesses, lowering the total cost of ownership, and building an identity management strategy to support their business’s goals.
Published By: Genesys
Published Date: Feb 27, 2018
Modern contact centers support a variety of digital channels—email, chat, co-browsing, social, video—over multiple digital touchpoints (web or mobile devices). What they lack is the ability to link interactions in a step-by-step journey to provide a personal, contextual experience for each customer.
Download this eBook. Learn how you can:
• Design a successful digital customer engagement strategy
• Provide agents with a 360-degree view of the customer across all digital channels and voice
• Deliver omnichannel experiences that are personalized, context-based, and low-effort
Published By: Oracle OMC
Published Date: Nov 30, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to
make the most informed purchase decisions.
The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Marketers are increasingly enhancing their understanding of how data can fuel the delivery of meaningful interactions. This access to vast sources of information that marketers are applying to execute and achieve more refined marketing simply can’t be gleaned manually.
Published By: Salesforce
Published Date: Nov 09, 2018
Field service managers are challenged to optimize resources and manage costs
while delighting customers. A modern platform that provides field staff with a
robust set of tools and capabilities (including offline), intelligent analytics, and the
broader capabilities of the Salesforce platform (such as Einstein and IoT cloud) gave
FSL customers the ability to not just cut costs but optimize their field service
operations. All early adopters experienced productivity and efficiency savings;
Nucleus expects that as they gain more maturity with FSL they will find clear
correlations with increased customer satisfaction and increased field-service related
revenues as well.
APIs have become the de facto standard for building and connecting modern applications, so any degradation in API performance can have an adverse impact on customer experience, brand value and revenue.
Google Cloud’s new eBook, Optimizing API Programs with Monitoring and Analytics, takes a detailed look at the benefits of using API monitoring and analytics technology to optimize your API programs and digital strategies.
Explore how to deliver a seamless and connected experience for customers, partners, and employees.
-Field-tested best practices
-Real-world use cases
-An API monitoring and analytics checklist
The ideal customer experience is everything today, and it starts with a modern digital foundation. You can’t give customers the timely and relevant experiences they expect with outdated solutions that are cobbled together. Read The Blueprint Redefined to see how a modern digital foundation can get you there.
• How a unified platform lets you easily manage and refine customer experiences
• Three steps to deliver great digital experiences on all devices
• The roles of personalization, analytics, and asset management
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