"This Ovum white paper is sponsored by Juniper Networks. It reveals that organisations need to update and upgrade their cybersecurity postures to defend themselves against today's threats.
More than 80% of organisations in Asia are not protected against today's threats. Many of them depend on security investments made years ago, which cannot defend against new and emerging threats. The arrival of new technologies including cloud computing, the Internet of Things, mobility, bring your own device (BYOD), and social media have massively increased attack surfaces and expanded the threat landscape.
Over the past two years, there has been a global infestation of ransomware attacks, which have wrought destruction across a growing number of businesses. Crypto-jacking, attacks on critical infrastructure, and data exfiltration are now commonly affecting businesses and consumers alike. The financial impact of these attacks is increasing rapidly and has already cost some organisations hundreds o
It’s not uncommon to find slick-looking user interfaces, well-run product demos, and exciting sales narratives when evaluating a data management platform (DMP), but don’t let those features distract from the elements needed for day-to-day and long-term strategic success of a DMP.
Whether you’re looking to invest in a DMP for the first time or want to switch to a new provider, there are a few crucial factors to consider before signing on the dotted line.
Key functionality, architecture, and partnership dynamics are all important factors, but they rarely surface until your team is hands-on and using the platform. Once you dig in, it can quickly become apparent that a shiny interface and smart storytelling are a distraction from what really matters—at this point, it’s often too late.
Avoid buyer’s remorse by considering these seven facets of all DMP providers before making your decision.
It’s important to grow your customer base and market share. But by focusing all of your attention on net new sales, you’re only scratching the surface of your revenue potential. While this strategy might work out in the short term, it’s a surefire recipe for stagnation down the road.
It’s time for a different approach – one that is focused not only on continuously improving customer outcomes, but also increasing the profitability of your relationship with them. Download our playbook, “Mining for Value: A Comprehensive Guide to Customer Expansion,” to learn how you can maximize the value of your existing customers.
On the surface, the connection between fractals and
programmatic advertising isn’t obvious, but right
down to the melding of art and math, programmatic
advertising has a lot in common with this
unconventional geometry. And those similarities pave
the way for some serious implications for the way you
approach creative assets.
Published By: SAP Ariba
Published Date: Oct 11, 2018
It is shocking to imagine the world where our use of plastic is leading to:
Seas containing 500 times more micro plastic particles than stars in our galaxy
Plastic fibers being present in 83% of the world’s tap water and 90% of the world’s most popular bottled water brands
Widespread contamination of fish in our food chain
Seas with more plastic than fish by 2050
This is the reality of the situation we are facing today, and yet it only scratches the surface of the challenges ahead of us.
Most organizations are in the midst of some form of digital transformation (DX),
transforming how they bring products and services to the market—and ultimately
deliver value to their customers. But DX initiatives also bring complexity for the
network operations team. With business-critical services distributed across
multiple clouds, this leads to potential performance issues, especially at
Given these realities, it is no wonder that software-defined wide-area network
(SD-WAN) technology is rapidly going mainstream. Unfortunately, SD-WAN is an
example of the paradox of DX: transformative technology can potentially move the
business to the next level, but the expanded attack surface it creates can expose
the organization to significant risk. That is why an SD-WAN deployment, like every
other DX effort, should be accompanied by a security transformation (SX) that
rethinks outdated principles, broadens protection beyond the data center, and
integrates the security archit
If your organization is one of the 95% of enterprises
that operate in the cloud, you are already grappling
with cloud security. And if your organization is one of
the 85% of companies that use multiple Infrastructureas-a-Service
(IaaS) and Software-as-a-Service (SaaS)
clouds, you have additional issues to consider.
Compared to the days when organizations managed
everything on-premises or only had a handful of cloud
deployments, this new multi-cloud world exacerbates
the expansion of the attack surface and makes threat
containment and accountability more difficult. Further,
pressure on security teams to protect everything in
the multi-cloud environment is leading to reactive and
expensive threat management.
If you are a security leader tasked with meeting the
challenges of a multi-cloud environment, eventually
you’ll find that siloed cloud security strategies fall short
of the mark. But don’t wait. Now is the time to consider
a holistic security approach that reclaims control from
"Businesses continue to evolve as digital technologies reshape industries. The workforce is mobile, and speed and efficiency are imperative, necessitating dynamic, cloud-based infrastructures and connectivity, as well as unhindered, secure application access — from anywhere, on any device, at any time. Leaders must remove hurdles to progress, but new business initiatives and processes increase the attack surface, potentially putting the company at risk.
"Businesses continue to evolve as digital technologies reshape industries. The workforce is mobile, and speed and ef ciency are imperative, necessitating dynamic, cloud-based infrastructures and connectivity, as well as unhindered, secure application access — from anywhere, on any device, at any time. Leaders must remove hurdles to progress, but new business initiatives and processes increase the attack surface, potentially putting the company at risk.
The moats and castle approach is an antiquated, yet a common way, of protecting the enterprise network. This paper describes a new way to protect the enterprise which hides applications from the Internet, outside of the firewall, with zero open ports and a minimal attack surface.
Digital security has never taken on greater urgency. Today we live in a fundamentally connected ecosystem where we increasingly work, play, and indeed live most of our lives online. Whether we are enterprise users or endpoint consumers, our digital experiences are increasingly delivered to us on our connected devices - wherever we are, whenever we want them.
For InfoSec professionals, this interconnected ecosystem is wreaking havoc with the idea of "the perimeter." In fact, the perimeter as we know it no longer exits. The attack surface is always shifting and continues to disperse across a wider area. At the same time, attacks continue to grow in size and volume, and are increasingly targeted.
No longer can you secure the perimeter and trust that nothing will get in or out. What you need to deploy and manage is being redefined right before your eyes, with or without you. You need to take security to the edge.
At the network edge, where your apps meet the road and where new IoT devices will drive fundamental business change, consistent connectivity and strong networks keep users for good, improve device performance and drive the insights needed to stay competitive.
Today’s security leaders are tasked with protecting an attack surface that has never been more diverse or more complex
Download this eBook to find the elements of complexity we have to deal with today.
Published By: Tenable
Published Date: Aug 07, 2018
Networks and attack surfaces are changing fast – there’s so much more than servers and endpoints. Now, you’re responsible for securing everything from cloud platforms to DevOp containers to web apps. Cyber Exposure is an emerging discipline for measuring and managing cyber risk across this modern attack surface. This ebook takes a close look at Cyber Exposure, including the Cyber Exposure gap created by legacy security offerings and the Cyber Exposure platform designed to protect all computing assets. If you’re responsible for guarding your organization’s fast-changing assets, this ebook is a must-have.
Published By: Tenable
Published Date: Aug 07, 2018
When it comes to IT infrastructure, it’s fair to say the perimeter has left the premises. Whether it’s discovering short-lived assets (e.g., containers), assessing cloud environments or maintaining web application security, today’s attack surface presents a growing challenge to CISOs looking to understand and reduce their cyber risk. To combat this issue, a discipline called Cyber Exposure is emerging to help organizations manage and measure this risk. This ebook provides insights on how CISOs are addressing the modern attack surface.
Published By: Tenable
Published Date: Nov 06, 2018
How are your peers securing the expanding attack surface within and beyond the traditional perimeter?
Digital transformation is putting pressure on every organizational function – especially IT security. Whether it’s discovering short-lived assets like containers, assessing the state of cloud environments, or maintaining the security of web applications, accurately understanding and reducing cyber risk across your entire attack surface is a growing challenge.
To give you perspective and insights into how other InfoSec leaders are addressing this challenge, join us at 2pm ET, March 15, 2018 for “Panel Webinar: Reducing Cyber Exposure from Cloud to Containers.” Tenable has assembled a panel of experts who will share their experiences and respond to your questions. Topics covered will include:
Making the attack surface as small as possible
Understanding asset priority and location
Expanding visibility and control over assets beyond the perimeter
Enhancing basic security practices to ac
Whether you were at the forefront of the mobility era or are just now catching up—or, most likely, somewhere in between—you’ve already experienced first-hand the business impact of ubiquitous smartphones and tablets. From employees to customers, mobile devices spawned an explosion in new applications, data, support needs, security concerns, and other issues. They’ve reset expectations for organizational speed and flexibility. They’ve dramatically increased the surface area for potential security attacks. All this, and the mobile era is still just in its infancy.
When it comes to cybersecurity, you can only defend what you can see. Organizations continue to suffer breaches, oftentimes because they do not have continuous, real-time visibility of all their critical assets. With more data and applications moving to the cloud, IoT and other emerging technologies, the attack surface continues to expand, giving adversaries more blind spots to leverage.
Watch a webinar with SANS where we examine how to:
Discover, classify and profile assets and network communications
Detect threats and decode content in real-time at wire speed
Hunt for unknown threats via rich, indexable metadata
Alter your terrain and attack surface with deception to slow down attackers
By knowing your cyber terrain and increasing the risk of detection and cost to the adversary, you can gain a decisive advantage.
Its the start of a new year and amidst the countless predictions flooding the internet, one things for certain 2019 is shaping up to be the year of cloud adoption. Analysts are expecting that enterprise adoption of cloud will ramp up significantly, but with this migration and the continued adoption of mobile and IoT technologies, the attack surface is changing dramatically and this has major implications for security.
Fundamentally, security boundaries extend from on premises infrastructure to cloud service provider environments where perimeters no longer exist. Organizations cannot defend themselves with the same strategies and tactics that applied when it did. In this brave new world of cloud, IoT and mobile technology, organizations must be agile and shift, extend, and evolve their perimeter-based defense practices to those that are more robust. Further, a comprehensive defense in depth approach enables defense of high value assets amidst a more unpredictable cyber security landsca
Businesses today must reduce the risk of security breaches to protect the valuable data within their
organizations. At the same time, IT auditors are increasingly enforcing ever more stringent requirements
on the business. The bottom line is that privileged accounts and privileged access are being targeted by
hackers as a new attack surface and focused on by auditors who are insisting on greater controls around
The right privileged access management solution provides comprehensive protection for your missioncritical
servers with powerful, fine-grained controls over operating system-level access and privileged
user actions. Capable of enforcing access controls on powerful native Superuser accounts—like the
UNIX® and Linux® root and Microsoft® Windows® administrator—this system-level, host-based privileged
access management solution controls, monitors and audits privileged user activity, improving security and
simplifying audit and compliance.
The frequency of “mega breaches” continues to rise at an alarming rate. In fact, crippling incidents involving tens of millions of customer records, theft of highly valuable intellectual property, and related criminal activity have become commonplace.
This report asserts that many such breaches could be prevented by deploying next-generation endpoint protection technology in concert with an aggressive proactive hunting strategy. This potent combination provides the most effective means to reduce attack surfaces and defend against advanced adversaries.
In this case study, large health systems implement IBM Watson Health to surface improvement opportunities. Using this tool, they were able to cut costs, reduce patients’ length of stay, acquire actionable data, address number of readmissions and improve management of COPD and sepsis.
Business is accelerating with technology. Technology is expanding the cyberattack surface. In today’s survival of the fittest landscape, here are five ways to not just survive, but thrive with a layered and integrated defense that protects your entire digital terrain and all types of devices.
Biometric fingerprint scanners that exceed EPCS security requirements, antimicrobial surfaces, and Quick Clean technology that enables wipe-downs without the shutdown, the ThinkPad T490 Healthcare Edition also boasts impressive audio and video performance, making it the ideal choice to meet the needs of healthcare today.
Learn more – download the solution brief
Electronic Data Interchange, commonly referred to as EDI, is a process that allows data to be exchanged between businesses in a standard electronic format.
Sales order processing is an area of business where EDI is used extensively. However, up to one-third of EDI orders can contain exceptions — this is where problems surface. Traditional handling methods cause a host of challenges for customer service professionals and the business as a whole.
This eBook aims to expose these issues, while showing how order processing automation can work with existing EDI environments to streamline exception handling and fix any potential problems before they mess up your ERP system and bottom line.
Learn more about EDI Exceptions, download now!
Attack Surface Manager (ASM) gives security teams unprecedented power to easily implement a cyber hygiene program to harden their networks against malicious lateral movement of cyberattackers. This paper provides an overview of common ways that Illusive's customers are using Attack Surface Manager, including fortifying PAM/PIM solutions, detecting insider threats and malicious insider activity, and providing powerful, automated Red Team functions.
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