Published By: Prophix
Published Date: May 31, 2016
To have the greatest impact within your company, you need to contribute to strategy rather than focusing on tactical issues. But, to accomplish this means that you have to tap into your company's financial performance and unearth insights that will help senior leaders make better decisions. This “From Tactics to Strategy” webinar focuses on helping you play a more critical role in your organization’s success. The fast-paced session reveals how you can capture and leverage the data gathered from across your financial systems to help senior management make better and faster strategic decisions.
Published By: IBM APAC
Published Date: Aug 22, 2017
While working to maintain tactical control of the mobile environment, IT managers often find themselves drowning in minutiae. Overwhelmed by the number of moving parts, they’re unable to stay abreast of the latest threats, let alone extract meaning from or make decisions based on the mountains of data now being collected. With limited IT resources dedicated to mobile technology tools that facilitate reactive rather than proactive management—and limited visibility into mobile intelligence across the organization—many managers have had to choose between security and productivity as the focus of their efforts.
This report, conducted by SC Media and sponsored by Fidelis asked security leaders, decision makers and influencers what they were most concerned about, what their C-Suite was most concerned about, and what they’re doing (or planning to do) about it. As we start off 2018 it is clear that cybersecurity is ripe for transformation. The focus has shifted away from tactical technologies that provide more proverbial fingers in the dam and towards a strategic approach that focuses on delivering quantifiable improvement to the effectiveness and efficiency of security operations.
Download this a research report to:
See what executives and boards of directors care most about.
See the top obstacles, gaps and concerns faced by security leaders.
See where we are on the road to cyber maturity, as reported by your peers.
See when security professionals prefer tactical approaches and when they prefer strategic plans.
The current loyalty program environment is challenging but rife with opportunity. Many poorly designed programs are driving loyalty fatigue and mercenary loyalty. However, there are more loyalty memberships than ever before and those companies that are successful in driving engagement and true loyalty are experiencing significant returns. The programs that “get it right” and earn genuine loyalty don’t just repurpose an old tactical model or copy the competition – they are unique and create or reinforce differentiation in the marketplace. Learn how to design a loyalty program that focuses on the entire lifecycle of a customer.
Organizations treat customer data as a key component of CRM. Many organizations see an effective customer data management strategy as an important cornerstone of their CRM strategy. Most organizations are moving beyond tactical CRM initiatives focused on saving cost and driving efficiency to making their organization more effective and focused on driving better customer engagement and experience. Customer data is used to enhance customer experiences, improve service quality, target marketing efforts, capture customer sentiment, increase upsell opportunities and trigger product and service innovation.
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