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Published By: Spredfast     Published Date: Nov 15, 2018
How Top Brands Automate Social Service Practices Today’s conversational commerce requires brands to provide immediate answers to their customers’ questions. Chatbots and artificial intelligence are fast becoming critical tools for customer service, bringing speed and scale that ensures a superior experience. But what are the best practices that marketers need to know to tackle the challenges of customer service automation? ?Learn from experts from General Motors, Booking.com and Spredfast about how to bring automation into your CX workflows and bolster your social service strategies. You’ll find out: How to think about automation for your business? How chatbots enhance your agent workflows?? ??How Booking.com and GM are using AI to drive inspiration and customer? service efficiencies??
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Spredfast
Published By: Juniper Networks     Published Date: Oct 02, 2018
Exploring four commonalities that drive organziations toward hybrid IT can help you make a business case for expanding and automating your data center. • Cloud’s role in providing your high-performance computing requirements • Evolving asset refresh cycle and expansion needs in the face of security threats • Strategic innovation investments to gain competitive market advantage
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Juniper Networks
Published By: SAP     Published Date: Sep 28, 2018
"The automotive industry is changing slower than it ever will and faster than it ever has. And customer demands are evolving at speeds never seen before. For companies serious about innovating at scale and transforming their business in order to dominate their market, it will take innovative thinking, disruptive technology and near flawless execution. This challenge, perhaps best described as the perfect blend of art and science, is more than achievable, but only if you have the right partner. Which is why we want you to meet Leonardo, by SAP. SAP Leonardo is a digital innovation system that enables organizations of all sizes to transform at scale with minimal risk and disruption. SAP Leonardo brings new technologies and services together to help businesses power their digital transformation. SAP Leonardo proves that truly transformative and sustainable innovation happens when technology, people, and data are combined."
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customer experience & engagement, digital transformation, sap
    
SAP
Published By: Salesfusion     Published Date: Sep 20, 2018
Salesfusion is transforming how mid-market businesses engage audiences and measure marketing success. Our marketing automation platform is purpose-built for mid-sized companies. It is designed to include all of the features you need in a single platform that is both broad and deep in capability. We obsessed about the platform design to ensure it is easy to use with drag and drop interfaces for email, landing page, and form builders, and Salesfusion is the only marketing automation platform to include a comprehensive Business Intelligence module.
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Salesfusion
Published By: F5 Networks Inc     Published Date: Sep 14, 2018
As the threat landscape evolves, so must our security controls and countermeasures. Recent research from F5 Labs revealed that applications are the initial targets in the majority of breaches, suggesting that any app can be an attack vector. Cybercriminals are moving their tactics further up the stack using sophisticated application-layer exploits, as well as an emerging wave of automated, bot, and IoTbased threats that are quite capable of evading simple signature or reputation-based detection. Yet, the majority of WAFs on the market today have remained largely unchanged, leaving the applayer exposed, unable to proactively monitor and protect against evolving attack vectors.
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F5 Networks Inc
Published By: Workday     Published Date: Sep 14, 2018
Customer insight professionals won’t want to miss this Forrester report on professional services automation (PSA) tools. See how Workday and other vendors perform when it comes to functionality, vertical market focus, and more. Read the report to get an overview of 17 PSA providers, along with recommendations to help you find a vendor that fits your firm's needs.
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Workday
Published By: Oracle OMC     Published Date: Aug 30, 2018
Marketing automation does a lot. It speeds things up. Moves the needle. And galvanizes the sometimes-rocky relationship between sales and marketing. Want to know more? Reveal the six big things it could do for your team now.
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Oracle OMC
Published By: Splunk     Published Date: Aug 22, 2018
Gartner's “2017 Critical Capabilities for Security Information and Event Management” report assesses eight SIEM capabilities against the increasingly complex vendor landscape. The conclusion? Splunk had the highest score in the Security Monitoring use case. We believe customers rely on Splunk’s advanced security analytics capabilities to meet their SIEM and security intelligence needs — improving threat detection, investigation and time to remediation. It’s proven to help with compliance and incident reporting, automated alerting of common security events and historical analysis for detected incidents. CISOs, CIOs, and security and risk leaders should download Gartner’s annual report to make the best-informed buying decision for security and learn about Splunk’s leadership position in the market.
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Splunk
Published By: F5 Networks Inc     Published Date: Aug 16, 2018
As the threat landscape evolves, so must our security controls and countermeasures. Recent research from F5 Labs revealed that applications are the initial targets in the majority of breaches, suggesting that any app can be an attack vector. Cybercriminals are moving their tactics further up the stack using sophisticated application-layer exploits, as well as an emerging wave of automated, bot, and IoTbased threats that are quite capable of evading simple signature or reputation-based detection. Yet, the majority of WAFs on the market today have remained largely unchanged, leaving the applayer exposed, unable to proactively monitor and protect against evolving attack vectors.
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threats, applications, cybercriminals
    
F5 Networks Inc
Published By: Epicor     Published Date: Aug 14, 2018
As an automotive parts or components manufacturer, you may be both encouraged and challenged by a growing number of trends in the automotive marketplace. From disruptive trends in product developments—such as electric vehicles, advanced assistance and safety capabilities, and driverless vehicles—to trade tariff increases, regulation changes, and higher interest rates, it’s apparent that change is in the air Download now to learn more!
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Epicor
Published By: Lenovo and Intel     Published Date: Aug 09, 2018
Organizations around the world are clamoring for the kind of scale, automation and agility delivered by Lenovo ThinkAgile hyperconverged infrastructure (HCI), powered by the Intel® Xeon® Platinum processor. Hear from Eric Sheppard, Research Director for Storage at IDC, how the move from converged infrastructure to hyperconverged systems is reaching market maturity and gaining traction in enterprise IT. Read an expert’s opinion on what’s next for HCI plus recommendations for organizations who haven’t yet benefited this exciting technology. Download now.
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intel, the intel logo, xeon
    
Lenovo and Intel
Published By: Lenovo and Nutanix     Published Date: Aug 09, 2018
Sponsored by Lenovo, Intel and Nutanix Organizations around the world are clamoring for the kind of scale, automation and agility delivered by Lenovo ThinkAgile hyperconverged infrastructure (HCI), powered by the Intel® Xeon® Platinum processor. Hear from Eric Sheppard, Research Director for Storage at IDC, how the move from converged infrastructure to hyperconverged systems is reaching market maturity and gaining traction in enterprise IT. Read an expert’s opinion on what’s next for HCI plus recommendations for organizations who haven’t yet benefited this exciting technology. Download now.
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lenovo, intel, nutanix, organization, automation
    
Lenovo and Nutanix
Published By: KPMG     Published Date: Jul 10, 2018
Robotic process automation (RPA) promises huge gains for business services, including lower costs, better market insight and an improved customer experience. But implementing RPA requires a clear plan of action. Download this guide to: • understand the different types of automation • rethink myths around automation that could be holding you back • plan the first 100 days of your RPA journey • understand how to manage change as you integrate ‘bots’ into your workforce • get key insights from more than 50 automation projects worldwide.
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KPMG
Published By: CA Technologies_Business_Automation     Published Date: Jun 29, 2018
Gartner’s Continuous Delivery Automation Magic Quadrant (MQ) analyzes the current market solutions and their effectiveness in responding to the demands of the modern business. The MQ is created on a tool’s ‘ability to execute’ and its ‘completeness of vision.’ When assessing CA Continuous Delivery Automation, Gartner highlights its ability to ‘provide scalability, resilience, security and enterprise management connectivity.’ The analysis also goes much deeper to cover the strengths, weaknesses and various nuances of all the automation products on the market.
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CA Technologies_Business_Automation
Published By: IBM     Published Date: Jun 25, 2018
Recognizing the shift to a subscription business model required real-time customer support, Autodesk turned to IBM technology to enhance its customer experience. Using Watson Assistant, Autodesk developed a virtual agent to interact with customers, applying natural language processing (NLP) and deep learning techniques to recognize and extract the intent, context and meaning behind inquiries. Quickly resolving easy customer concerns, Watson Assistant is supporting 100,000 conversations per month, with response times 99% faster than before and leading to a 10-point increase in customer satisfaction levels for Autodesk. Find out how Watson Assistant can accelerate your customer support experience. Click here to find out more about how embedding IBM technologies can accelerate your solutions’ time to market.
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IBM
Published By: Adverity     Published Date: Jun 15, 2018
A Beginner's Guide to Marketing Data Analytics Marketing Data is big & highly fragmented Big data is messy. It’s scattered across platforms, it’s diverse, and in its raw form, it’s practically unusable. We know, it’s a painful truth. The fact of the matter is that having a lot of data doesn’t necessarily mean that you have the answers to your most pressing questions. Looking for the most relevant bits in your pile of big data is like looking for a needle in a haystack. But don't you worry - we are here to help. This handy e-book will give you a short overview what quality matters, why data is so important and what you need to pay attention to. Best thing is: getting this ebook is super easy. Just fill out the form to the right and voilá - your download is ready. Enjoy this read!
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marketing business intelligence, saas marketing optimization, measuring marketing performance, roi analytics, automated report generator, performance based marketing, online marketing data, roi metrics, marketing reports, roi reporting, reporting generator, automated reporting tool, marketing dashboard, marketing data, marketing intelligence, report software, marketing reporting, marketing metrics, performance marketing, marketing performance
    
Adverity
Published By: Adverity     Published Date: Jun 15, 2018
In this whitepaper, we take a closer look at some of the biggest challenges facing e-commerce businesses, namely understanding your data in general and, more precisely, your customer acquisition costs (CAC). It's full of inspiration, useful tips and actionable insights for you to step up your marketing game. In order to reap the fruits from your data seeds, you have to make sure you tackle these five challenges full-frontal: Knowing what data to capture Understanding customer behaviour Finding your technology solution Ensuring analysis is impartial Optimising website content - especially for your offline users
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marketing business intelligence, saas marketing optimization, measuring marketing performance, roi analytics, automated report generator, performance based marketing, online marketing data, roi metrics, marketing reports, roi reporting, reporting generator, automated reporting tool, marketing dashboard, marketing data, marketing intelligence, report software, marketing reporting, marketing metrics, performance marketing, marketing performance
    
Adverity
Published By: Adverity     Published Date: Jun 15, 2018
Master Your Client's Data To Build An Advertising Agency For The Future This is the first part of our ebook Strategic Playbook For Data-driven Advertising Agencies. In this instalment we cover how agency executives can benefit from their client's data to maintain a sustainable, future-proof business in times of digital transformation. Scaling your business with Marketing Intelligence Building a data strategy to stay ahead of the curve Mastering the end-to-end data management process Once you decide to master your data, you will be rewarded with deep, meaningful insights and happy long-term clients that get the most out of their data. We know it’s worth it! Signup and download the 28-page pdf-document to understand how data will secure your spot in the future advertising industry.
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marketing business intelligence, saas marketing optimization, measuring marketing performance, roi analytics, automated report generator, performance based marketing, online marketing data, roi metrics, marketing reports, roi reporting, reporting generator, automated reporting tool, marketing dashboard, marketing data, marketing intelligence, report software, marketing reporting, marketing metrics, performance marketing, marketing performance
    
Adverity
Published By: Marketo     Published Date: Jun 04, 2018
These days, growth-oriented, ambitious companies increasingly have the opportunity to gain the upper hand in the market because they are taking advantage of digital tools to maintain and even amplify their competitive edge. As prospective customers determine their own purchase journey, emerging enterprises must use digital tools to build personal relationships with them, win their business, and grow that business—and those relationships—over time. The cornerstone of building your digital competitive advantage is an engagement marketing platform—a marketing automation platform that includes all the applications and solutions you need to engage your prospects and customers at the right time, in the right place, and with a relevant and personal message. Download this ebook to learn five ways that you can use an engagement marketing platform to outsmart the competition—even those with a much bigger presence and budget.
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Marketo
Published By: Adobe     Published Date: May 15, 2018
Adobe article that condenses/highlights key findings from the Econsultancy Digital Marketing in the Financial Services and Insurance Sector 2017 Study, an in-depth, 5000+ word report covering FSI executives’ opinions on: – General trends in retail banking, investment banking, and insurance – Internal structures their companies are using to execute digital transformation – The biggest threats/disruptions in the industry – The biggest priorities in 2017 (leaders are focusing on both customer retention and customer acquisition, mainstream is focusing just on customer retention) – Main sources of sales and leads (digital + mobile are steadily increasing sources) – Digital marketing budgets & investment areas (leaders are investing more in digital marketing automation and analytics) – Use of the cloud and AI to automate analysis and marketing – The importance of multichannel personalization – Innovation in the types/formats of products/services provided (leaders are focusing on imp
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Adobe
Published By: Epson     Published Date: May 10, 2018
Online, mobile, omnichannel, untethered, data mining, automation, and remote communication are all now buzzwords surrounding the new technologies and resources financial institutions have to help them re-invent their branch experience. Capabilities are available today that were not imagined a decade ago. This is an exciting time for those institutions that can look to the future and enhance their offerings. While technology is driving change, it can also be a tremendous challenge for financial institutions as they work to keep pace and even take advantage of the dramatic shift in customer needs and expectations. Millennials, baby boomers, small businesses – all are important market segments with very different wants and needs. Driven by technology, the new demand is for a complete online presence, complemented by more flexibility in personalized services, and specialized expertise available in every branch. Suffice it to say, financial institutions of all sizes and in every geography a
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Epson
Published By: Hitachi Vantara     Published Date: May 10, 2018
Digitizing communications governance is critical as banks adopt next-generation automation and RegTech solutions to address compliance and risk-mitigation measures. Regulations are changing risk profiles, requiring oversight of the culture of risk-taking, and preventing market abuse. Hitachi Vantara solutions enable you to centrally “capture, curate, consume” all regulated employee communications across the front office, middle office and back office.
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Hitachi Vantara
Published By: Adobe     Published Date: Apr 23, 2018
Adobe article that condenses/highlights key findings from the Econsultancy Digital Marketing in the Financial Services and Insurance Sector 2017 Study, an in-depth, 5000+ word report covering FSI executives’ opinions on: – General trends in retail banking, investment banking, and insurance – Internal structures their companies are using to execute digital transformation – The biggest threats/disruptions in the industry – The biggest priorities in 2017 (leaders are focusing on both customer retention and customer acquisition, mainstream is focusing just on customer retention) – Main sources of sales and leads (digital + mobile are steadily increasing sources) – Digital marketing budgets & investment areas (leaders are investing more in digital marketing automation and analytics) – Use of the cloud and AI to automate analysis and marketing – The importance of multichannel personalization – Innovation in the types/formats of products/services provided (leaders are focusing on i
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Adobe
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Effective Competition Depends on Continuous Delivery of Quality Software In today’s application economy every company is a software company, no matter what industry it is in: • Shipping companies depend on logistics software to efficiently route packages, arrange drivers and automate warehouses. • Retail companies rely on software to manage inventory, engage with customers online and to give in-store associates the tools they need to answer customer questions on the spot. • Marketing firms lean on applications to gather consumer data and parse it, automate communication with prospects and effectively manage advertising campaigns. The examples are endless. The point is that in order to compete today, every business must be able to quickly build and tweak software to adjust to always evolving market demands. Ultimately, business success depends on faster development iterations while still maintaining the high quality of service expected by customers, stakeholders and end users.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Speed and agility matter. Businesses are being disrupted every day by digital upstarts that find ways to address new market requirements before the more established companies can respond. Despite talented IT teams and years of head start in both architectural and development work, it is still difficult to respond to these challenges using traditional development patterns centered around monolithic software applications. It’s simply impossible to get to market quickly when applications need to be maintained, modified and scaled as a single entity by a large, heavily inter-dependent team. From this need has arisen the microservices paradigm: a set of patterns for software architecture, development, deployment and culture that focus on speed and agility. From small, independent services and teams to automated deployment to fault tolerance and resiliency, these patterns help accelerate time to market.
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CA Technologies EMEA
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