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Published By: Engagio     Published Date: Jan 14, 2019
B2B demand generation has almost completely re-invented itself over the last decade. The collision of inbound, content marketing, lead nurturing, marketing automation, analytics, email, search, social media and native advertising has transformed the discipline from a dark art to an increasingly data-driven science. But there’s a problem When it comes to helping to land and expand these major deals, today’s marketing teams are seriously handicapped. The Clear & Complete Guide to Account Based Marketing (ABM) is your guide to solving this problem. It will take you, step-by-step, through this fast-emerging discipline, showing you how to align your sales and marketing team around a strategy that’s optimized for the biggest, most important deals.
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Engagio
Published By: Oracle     Published Date: Jan 02, 2019
Join Oracle’s CX and Marketing Strategy Director, Wendy Hogan, and Senior Vice President Oracle Marketing, Shashi Seth, as they tell how AI, machine learning and data science can engage customers, automate tasks and build ROI. Reaching the right customers on the right channel at the right time, brings rewards for CMOs who embrace these innovations, including engaged customers and increased ROI. Be inspired by the new-generation AI, machine learning and data science and take your marketing to the next level. Watch the webinar.
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Oracle
Published By: Oracle     Published Date: Dec 30, 2018
Transformation technologies like IoT, blockchain, AI, cloud security, autonomous and chatbots are all jostling for our attention. But which ones are considered important and which ones are businesses actually using? In August 2018, we asked 4,000 senior decision-makers across 21 markets to tell us how they felt about the different technologies. Fascinated to find out? Read our global survey of what matters most to your IT peers. Download now.
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Oracle
Published By: Oracle     Published Date: Dec 21, 2018
Join Oracle’s CX and Marketing Strategy Director, Wendy Hogan, and Senior Vice President Oracle Marketing, Shashi Seth, as they tell how AI, machine learning and data science can engage customers, automate tasks and build ROI. Reaching the right customers on the right channel at the right time, brings rewards for CMOs who embrace these innovations, including engaged customers and increased ROI. Be inspired by the new-generation AI, machine learning and data science and take your marketing to the next level.
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Oracle
Published By: Oracle     Published Date: Dec 19, 2018
Transformation technologies like IoT, blockchain, AI, cloud security, autonomous and chatbots are all jostling for our attention. But which ones are considered important and which ones are businesses actually using? In August 201 8, we asked 4,000 senior decision - makers across 21 markets to tell us how they felt about the different technologies . Fascinated to find out?
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Oracle
Published By: Engagio     Published Date: Dec 18, 2018
B2B demand generation has almost completely re-invented itself over the last decade. The collision of inbound, content marketing, lead nurturing, marketing automation, analytics, email, search, social media and native advertising has transformed the discipline from a dark art to an increasingly data-driven science. But there’s a problem. When it comes to helping to land and expand these major deals, today’s marketing teams are seriously handicapped. The Clear & Complete Guide to Account Based Marketing (ABM) is your guide to solving this problem. It will take you, step-by-step, through this fast-emerging discipline, showing you how to align your sales and marketing team around a strategy that’s optimized for the biggest, most important deals.
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Engagio
Published By: Here Technologies     Published Date: Dec 18, 2018
Are automakers re-inventing the wheel with every new navigation program without creating user value? Users movement towards free mobile apps that mirror to in-dash screens may be the symptom of a negative cost-benefit perception. But the automotive industry has an opportunity to change these market dynamics. By delivering compelling experiences that leverage their core advantages, OEMs can create touchpoints for recurring revenue streams from the IVI. This white paper from ABI Research discusses the state of the connected navigation market, the challenges OEMs face, the industry paradigms blocking OEMs from creating customer value, and the advantages OEMs could leverage.
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location data, navigation, automotive
    
Here Technologies
Published By: Bluecore     Published Date: Dec 10, 2018
Bluecore helped evo: Move from batch and blast to 1:1 email marketing Replace one-size-fits-all promotional emails with automated emails that feature targeted content and send based on customers taking certain actions or changes to products. Scale the email program and results without scaling the team Introduce 15 high performing email campaigns and expand the email program reach to support a growing business without adding new headcount. Add new value for shoppers and the marketing team Launch a series of emails that proactively notify customers about changes to products with which they’ve engaged, including price and stock changes, while simultaneously adding a new opportunity to capture email addresses.
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Bluecore
Published By: Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017     Published Date: Nov 22, 2018
Modern Marketing is Powered by Marketing Automation Join thousands of marketing professionals who have already secured executive buy-in and are benefiting from the power of marketing automation. This guide offers a look into the mind of an exec: what keeps them up at night, how do they view the marketing department, and how can marketing automation address their concerns. Use this guide to get a better understanding of what is Revenue Performance Management and the Two questions keeping your CEO awake at night. Also included are conversation starters you can have with your CEO and separate ones for CFOs and CIOs.
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Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017
Published By: KPMG     Published Date: Nov 21, 2018
Many BPO providers have already invested heavily in robotic process automation (RPA), providing an opportunity to renegotiate your BPO contract to reflect the cost savings they are making as a result. But there’s more. Contract renegotiation also creates an opportunity to leverage providers’ investment to accelerate automation in your own business. Read this to discover: • the benefits of automating business processes and the impressive level of cost savings this can deliver • the impact of automation on the BPO market and the implications this has for BPO contracts • a five-step processing for assessing and renegotiating your outsourcing contract • three options for starting your automation journey.
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KPMG
Published By: KPMG     Published Date: Nov 21, 2018
Many BPO providers have already invested heavily in robotic process automation (RPA), providing an opportunity to renegotiate your BPO contract to reflect the cost savings they are making as a result. But there’s more. Contract renegotiation also creates an opportunity to leverage providers’ investment to accelerate automation in your own business. Read this to discover: • the benefits of automating business processes and the impressive level of cost savings this can deliver • the impact of automation on the BPO market and the implications this has for BPO contracts • a five-step processing for assessing and renegotiating your outsourcing contract • three options for starting your automation journey.
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KPMG
Published By: Spredfast     Published Date: Nov 15, 2018
How Top Brands Automate Social Service Practices Today’s conversational commerce requires brands to provide immediate answers to their customers’ questions. Chatbots and artificial intelligence are fast becoming critical tools for customer service, bringing speed and scale that ensures a superior experience. But what are the best practices that marketers need to know to tackle the challenges of customer service automation? ?Learn from experts from General Motors, Booking.com and Spredfast about how to bring automation into your CX workflows and bolster your social service strategies. You’ll find out: How to think about automation for your business? How chatbots enhance your agent workflows?? ??How Booking.com and GM are using AI to drive inspiration and customer? service efficiencies??
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Spredfast
Published By: Juniper Networks     Published Date: Oct 02, 2018
Exploring four commonalities that drive organziations toward hybrid IT can help you make a business case for expanding and automating your data center. • Cloud’s role in providing your high-performance computing requirements • Evolving asset refresh cycle and expansion needs in the face of security threats • Strategic innovation investments to gain competitive market advantage
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Juniper Networks
Published By: SAP     Published Date: Sep 28, 2018
"The automotive industry is changing slower than it ever will and faster than it ever has. And customer demands are evolving at speeds never seen before. For companies serious about innovating at scale and transforming their business in order to dominate their market, it will take innovative thinking, disruptive technology and near flawless execution. This challenge, perhaps best described as the perfect blend of art and science, is more than achievable, but only if you have the right partner. Which is why we want you to meet Leonardo, by SAP. SAP Leonardo is a digital innovation system that enables organizations of all sizes to transform at scale with minimal risk and disruption. SAP Leonardo brings new technologies and services together to help businesses power their digital transformation. SAP Leonardo proves that truly transformative and sustainable innovation happens when technology, people, and data are combined."
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customer experience & engagement, digital transformation, sap
    
SAP
Published By: Salesfusion     Published Date: Sep 20, 2018
Salesfusion is transforming how mid-market businesses engage audiences and measure marketing success. Our marketing automation platform is purpose-built for mid-sized companies. It is designed to include all of the features you need in a single platform that is both broad and deep in capability. We obsessed about the platform design to ensure it is easy to use with drag and drop interfaces for email, landing page, and form builders, and Salesfusion is the only marketing automation platform to include a comprehensive Business Intelligence module.
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Salesfusion
Published By: F5 Networks Inc     Published Date: Sep 14, 2018
As the threat landscape evolves, so must our security controls and countermeasures. Recent research from F5 Labs revealed that applications are the initial targets in the majority of breaches, suggesting that any app can be an attack vector. Cybercriminals are moving their tactics further up the stack using sophisticated application-layer exploits, as well as an emerging wave of automated, bot, and IoTbased threats that are quite capable of evading simple signature or reputation-based detection. Yet, the majority of WAFs on the market today have remained largely unchanged, leaving the applayer exposed, unable to proactively monitor and protect against evolving attack vectors.
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F5 Networks Inc
Published By: Workday     Published Date: Sep 14, 2018
Customer insight professionals won’t want to miss this Forrester report on professional services automation (PSA) tools. See how Workday and other vendors perform when it comes to functionality, vertical market focus, and more. Read the report to get an overview of 17 PSA providers, along with recommendations to help you find a vendor that fits your firm's needs.
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Workday
Published By: Oracle OMC     Published Date: Aug 30, 2018
Marketing automation does a lot. It speeds things up. Moves the needle. And galvanizes the sometimes-rocky relationship between sales and marketing. Want to know more? Reveal the six big things it could do for your team now.
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Oracle OMC
Published By: Splunk     Published Date: Aug 22, 2018
Gartner's “2017 Critical Capabilities for Security Information and Event Management” report assesses eight SIEM capabilities against the increasingly complex vendor landscape. The conclusion? Splunk had the highest score in the Security Monitoring use case. We believe customers rely on Splunk’s advanced security analytics capabilities to meet their SIEM and security intelligence needs — improving threat detection, investigation and time to remediation. It’s proven to help with compliance and incident reporting, automated alerting of common security events and historical analysis for detected incidents. CISOs, CIOs, and security and risk leaders should download Gartner’s annual report to make the best-informed buying decision for security and learn about Splunk’s leadership position in the market.
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Splunk
Published By: F5 Networks Inc     Published Date: Aug 16, 2018
As the threat landscape evolves, so must our security controls and countermeasures. Recent research from F5 Labs revealed that applications are the initial targets in the majority of breaches, suggesting that any app can be an attack vector. Cybercriminals are moving their tactics further up the stack using sophisticated application-layer exploits, as well as an emerging wave of automated, bot, and IoTbased threats that are quite capable of evading simple signature or reputation-based detection. Yet, the majority of WAFs on the market today have remained largely unchanged, leaving the applayer exposed, unable to proactively monitor and protect against evolving attack vectors.
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threats, applications, cybercriminals
    
F5 Networks Inc
Published By: Epicor     Published Date: Aug 14, 2018
As an automotive parts or components manufacturer, you may be both encouraged and challenged by a growing number of trends in the automotive marketplace. From disruptive trends in product developments—such as electric vehicles, advanced assistance and safety capabilities, and driverless vehicles—to trade tariff increases, regulation changes, and higher interest rates, it’s apparent that change is in the air Download now to learn more!
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Epicor
Published By: Lenovo and Intel®     Published Date: Aug 09, 2018
Organizations around the world are clamoring for the kind of scale, automation and agility delivered by Lenovo ThinkAgile hyperconverged infrastructure (HCI), powered by the Intel® Xeon® Platinum processor. Hear from Eric Sheppard, Research Director for Storage at IDC, how the move from converged infrastructure to hyperconverged systems is reaching market maturity and gaining traction in enterprise IT. Read an expert’s opinion on what’s next for HCI plus recommendations for organizations who haven’t yet benefited this exciting technology. Download now.
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intel, the intel logo, xeon
    
Lenovo and Intel®
Published By: Lenovo and Nutanix     Published Date: Aug 09, 2018
Sponsored by Lenovo, Intel and Nutanix Organizations around the world are clamoring for the kind of scale, automation and agility delivered by Lenovo ThinkAgile hyperconverged infrastructure (HCI), powered by the Intel® Xeon® Platinum processor. Hear from Eric Sheppard, Research Director for Storage at IDC, how the move from converged infrastructure to hyperconverged systems is reaching market maturity and gaining traction in enterprise IT. Read an expert’s opinion on what’s next for HCI plus recommendations for organizations who haven’t yet benefited this exciting technology. Download now.
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lenovo, intel, nutanix, organization, automation
    
Lenovo and Nutanix
Published By: KPMG     Published Date: Jul 10, 2018
Robotic process automation (RPA) promises huge gains for business services, including lower costs, better market insight and an improved customer experience. But implementing RPA requires a clear plan of action. Download this guide to: • understand the different types of automation • rethink myths around automation that could be holding you back • plan the first 100 days of your RPA journey • understand how to manage change as you integrate ‘bots’ into your workforce • get key insights from more than 50 automation projects worldwide.
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KPMG
Published By: CA Technologies_Business_Automation     Published Date: Jun 29, 2018
Gartner’s Continuous Delivery Automation Magic Quadrant (MQ) analyzes the current market solutions and their effectiveness in responding to the demands of the modern business. The MQ is created on a tool’s ‘ability to execute’ and its ‘completeness of vision.’ When assessing CA Continuous Delivery Automation, Gartner highlights its ability to ‘provide scalability, resilience, security and enterprise management connectivity.’ The analysis also goes much deeper to cover the strengths, weaknesses and various nuances of all the automation products on the market.
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CA Technologies_Business_Automation
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