mobile consumer

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Published By: Aruba Networks     Published Date: May 21, 2013
The increase in enterprise WLANs is being driven largely by the rapid growth of mobile devices in the enterprise — what many are calling the "consumerization of IT" — and the resultant increase in enterprise mobility applications.
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aruba, aruba networks, consumerization of it, wireless lans, mobile enterprise, enterprise mobility
    
Aruba Networks
Published By: MobileIron     Published Date: Mar 02, 2015
The Android platform has quickly established itself as a dominant mobile OS for consumers. However, enterprise IT has been slower to adopt Android broadly due to lack of Enterprise Mobility Management capabilities in Android and fragmentation. But the recent release of Android Lollipop reduces fragmentation and when combined with MobileIron enterprise mobility management (EMM) solutions, gives IT the tools needed to easily manage and secure apps and content on all types of Android devices. This will accelerate adoption of Android devices within the enterprise.
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android, apps, vpn, work, multiple devices, emm
    
MobileIron
Published By: SAP     Published Date: Apr 14, 2011
The focus for companies willing to tap into the growing mobile opportunities should be on moving from experimentation to the creation of a mobile business case and strategy, while recognizing that the challenges associated with fragmentation will persist.
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mobile trends, thomas husson, julie ask, consumer product strategy, forrester, fragmentation, availability, mobile ecosystem, mobile maturity
    
SAP
Published By: AdRoll     Published Date: Oct 29, 2014
In this guide, we’ll help you set up the most successful retargeting campaigns during the critical holiday time of year.
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retargeting campaigns, consumer behavior, desktop retargeting, mobile retargeting, roi, consumer targeting
    
AdRoll
Published By: Limelight Networks     Published Date: Aug 08, 2011
Learn how to use mobile to generate the highest consumer engagement and conversion rates by customizing the mobile experience, scaling for delivery across mobile devices, and connecting the online and offline worlds.
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limielight networks, mobile commerce, mobile marketing, mobile shopping, mobile strategy, mobile retail
    
Limelight Networks
Published By: InReality     Published Date: Aug 10, 2015
Consumers are No Longer Predictable, and their Path to Purchase is No Longer Linear… A decade ago, you had a fairly straightforward understanding of how your customers moved through their path to purchase. It was linear. Predictable. And consistent. But, the rapid increase of mobile and ecommerce channels has diffused the consumer’s journey into a labyrinth of shopping options. And, these consumers are now learning more, engaging faster and expecting greater value, convenience, and hyper-relevant offers catered specifically to their needs. How you respond to this change will either accelerate or isolate your brand from the market.
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inreality, consumer insight, mobile channels, ecommerce channels, retail solutions, retail marketing
    
InReality
Published By: OutSystems     Published Date: Jul 15, 2014
Anyone with a mobile device these days knows all about the seemingly never-ending procession of new applications for smartphones, tablets and anything else people can carry in their pockets, purses or bags. And while apps are extremely popular, there’s also been failure with millions of attempts to build mobile applications for both business and consumer use. How can the mistakes be avoided? We asked several experts in the eld to outline some of the top pitfalls of mobile application development and how teams can avoid them to build a useful, innovative app that enables and empowers as many potential end-users as possible.
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outsystems, applications, strategic business, innovation, app development, mobile
    
OutSystems
Published By: Applause Israel     Published Date: Jun 19, 2018
study by UPS and comScore found that 53% of shoppers who don’t use retailers’ mobile apps state it’s because they like using the website better. These shoppers see no benefit from installing these apps, as they provide an inferior experience with no added benefits. Looking at the Apple and Google Play App Stores, a large amount of retailers have apps with very few reviews, and some don’t even have a mobile app. Another problem is the performance of retail apps. 61% consumers expect an app to load in under 4 seconds according to research by Dynatrace. In its study, only one retailer made it under that threshold. And that is just purely opening the app. What is the experience once consumers get past that point?
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Applause Israel
Published By: Oracle     Published Date: Oct 02, 2013
Once a popular topic in IT circles, cloud computing is now part of the business vernacular. It’s mentioned in the C-suite, it’s mentioned around the water cooler where employees discuss their latest mobile devices and it’s now a part of consumer advertising campaigns.
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oracle, marketing, saas, lob
    
Oracle
Published By: Dynatrace     Published Date: Dec 16, 2015
Today's hyper-connected mobile consumers have high expectations. To compete, you must provide a responsive, superior digital experience. DevOps best practices of Continuous Delivery make this possible, but to do it right you will need a safety net.
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dynatrace, software delivery, digital, performance metrics, mobile consumer
    
Dynatrace
Published By: Dynatrace     Published Date: May 20, 2016
In this eBook, we will: -Tell you how to get started with performance metric monitoring -Share real-life examples of application failures and how to avoid them by using 7 key metrics to find problems early on -Show you how stuff really works in "the life of a metric" and how to integrate performance metrics into automation tools throughout your application delivery chain Get the right processes and metrics in place to support continuous delivery and build a better digital experience, faster.
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dynatrace, software delivery, digital, performance metrics, mobile consumer, digital experience
    
Dynatrace
Published By: Imation Scalable Storage     Published Date: Apr 06, 2012
Learn how you can use data tiering to transform unstructured data into "content" while keeping protection high and costs low.
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imation, tiering, data, recovery, scalable, scalable storage, protect, connect, store, retention, retrieval, recover, mobile security, consumer
    
Imation Scalable Storage
Published By: Bazaarvoice     Published Date: Apr 30, 2014
It’s no longer enough to think of consumers as online vs. in-store. The mobile shopper is neither and both of these, becoming the norm rather than the exception. Download the new research “7 Ways the Mobile Consumer Changes Everything” now.
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bazaarvoice, mobile consumer, mobile purchases, digital sales, mobile shppers, online reviews, retailers
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Nov 05, 2014
It’s no longer enough to think of consumers as online vs. in-store. The mobile shopper is neither and both of these, becoming the norm rather than the exception. Download the new research “7 Ways the Mobile Consumer Changes Everything” now.
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bazaarvoice, mobile consumer, consumer changes, infographic, mobile use, social, mobile conversation, mobile shoppers, consumer feedback, change management
    
Bazaarvoice
Published By: Q2 eBanking     Published Date: Jul 30, 2017
To thrive in today’s marketplace, FIs can meet the mobile-first challenge by offering a unified digital experience and highly relevant offers while expanding digital-first design to mobile businesses. A technology partner like Q2 will help. We will help you execute with the speed, agility, and accuracy to meet today’s pace of change and offer the digital experience your consumer, business, or corporate users demand.
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Q2 eBanking
Published By: BMC Software     Published Date: Jan 31, 2014
Consumerization of IT forces enterprises to rethink their approach to IT service delivery. What does consumerization really mean and why does it matter? Understand the basics to accurately identify the practical implications and benefits for your organization. This guide explores the realities of IT Consumerization to define challenges and opportunities. Learn best practices and get actionable recommendations. Please download the whitepaper to learn more.
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bmc, cosumerized technology, cloud technology, mobile technology, social technology, customer-first, modernized work processes, social-enabled enterprise applications, internal customers, gartner, itssm, saas, itrpm, it service support management tools, cloud-based, customer experience, consumerization
    
BMC Software
Published By: Oracle     Published Date: Feb 21, 2018
Over the last decade we have seen the dramatic increase in adoption of Mobile as an engagement channel for consumers and employees within the enterprise. What we are seeing now is the emergence of messaging through channels like FB Messenger, WhatsApp, WeChat, Slack, SMS, as a dominant engagement channel. Over 4.1 Billion users around the world are on instant messaging apps, adopted a rate that was much faster than on social networks. What makes these channels the default choice is the expected instant response if the other person is on or the push notification that triggers the person on the other side to respond immediately. These users that use instant messaging channels to converse with their friends and family want to use the same familiar user experience and channel to instantly communicate with the enterprise. These channels are doing to apps what browsers did to client server apps i.e. these channels are rapidly becoming the next browser. This is leading to the innovations in c
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Oracle
Published By: Entrust Datacard     Published Date: May 15, 2014
To bolster consumer trust in the foundation of ecommerce before it was irreparably damaged, several CAs and browser vendors came together to establish a higher security approach based on common standards: Extended Validation SSL certificates. EV SSL is universally supported by all desktop browsers and provides an EV trust indication. All mobile browsers support EV SSL and some provide an EV indication. Extended Validation SSL certificates have the highest impact on consumers, reassuring them that the site they are visiting is legitimate through visual cues in un-modifiable parts of the browser interface “chrome.” For example, the latest versions of Microsoft Internet Explorer, Google Chrome, Mozilla Firefox, Opera and Apple Safari display the corporate name with a green background for sites protected by an Extended Validation SSL certificate.
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entrust, ssl, ecommerce, extended validation, chrome, mobile browsers
    
Entrust Datacard
Published By: Imation Scalable Storage     Published Date: Apr 06, 2012
Learn why an Imation RDX solution is the perfect scalable solution for SMBs with limited resources.
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smb, data protection, imation, tiering, data, recovery, scalable, scalable storage, protect, connect, store, retention, retrieval, recover, mobile security, consumer
    
Imation Scalable Storage
Published By: Equinix     Published Date: Oct 27, 2014
Connections are great. Having a network to connect to is even better. Humans have been connecting, in one form or another, throughout history. Our cities were born from the drive to move closer to each other so that we might connect. And while the need to connect hasn’t changed, the way we do it definitely has. Nowhere is this evolution more apparent than in business. In today’s landscape, business is more virtual, geographically dispersed and mobile than ever, with companies building new data centers and clustering servers in separate locations.
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data center, enterprise, cloud, experience, hybrid, performance, strategy, interconnectivity, network, drive, evolution, landscape, server, mobile, technology, globalization, stem, hyperdigitization, consumer
    
Equinix
Published By: CA Technologies     Published Date: Aug 22, 2017
The mobile app has become “the” strategic initiative for all digital organizations attempting to drive business forward. “By 2017, mobile apps will be downloaded more than 268 billion times, generating revenue of more than $77 billion — making apps one of the most popular computing tools for users across the globe.”1 The app has become more than a simple method of communication. It is the new critical point of engagement, the face of the organization, and quite possibly the difference maker in customers staying or leaving. Getting the “user experience” (or UX) right in the eyes of the consumer is no longer a nice to have but fundamental to achieving success.
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CA Technologies
Published By: Oracle Service Cloud     Published Date: Mar 23, 2016
In 2015, mobile devices are becoming ubiquitous with daily life. This connection has made its way from the consumer world to the B2B world. But this is not only the case for that outside sales person or the execuitve who is on the plane next to you speaking with investors. Three-fourths of organizations in Aberdeen reseach have a mobile initiative in place specific to field service, with nearly two-thirs having that program in place for more than two years. But what does a mobile initiative mean? Is it enough to roll out the latest mobile devices for the field team? Is there a difference between a device with some bells and whistles, or toll that empowers the field with access to the insights needed to solve customer issues in real time?
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aberdeen, oracle, service cloud, mobile
    
Oracle Service Cloud
Published By: Druva     Published Date: Mar 30, 2016
As information security continues to rise to the top of the enterprise priority list, what used to be an easy-to-control environment, with all data stored behind the corporate firewall, is no longer. Shadow IT, mobile computing, consumer IT, and cloud computing are all transforming enterprise IT. Workers using unsecured networks and devices without encryption are also a concern, as data breaches cost organizations millions of dollars in fines, data loss, investigations, and customer backlash.
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druva, data risks, consumer it, corporate firewall, shadow it, mobile computing, data breaches
    
Druva
Published By: HERE Technologies     Published Date: Sep 26, 2018
Mobile has become the first screen for consumers in terms of internet time spent. Hyperlocal location data is unique to mobile and provides a lot of new, valuable information about consumers. Today’s sophisticated buyers demand more transparency in location data science, better campaign performance and ROI from attribution modeling. Finding the right partner that can help build the bridge between real-world consumer behavior and mobile programmatic advertising in a transparent way is essential. To meet those challenges and address the demand for top quality location data, adsquare integrated a global database of HERE Places in April 2017. By leveraging HERE Places and overlaying raw location data of anonymous users with POI data points, adsquare is able to understand exactly what consumers are doing in the real world: what places they visit, when and how often. To find out more download this paper today.
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HERE Technologies
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